Lifecycle & CRM Specialist

Job not on LinkedIn

🔥 1 hour ago

🇺🇦 Ukraine – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🏆 Customer Success

👻 Ghost score 13%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Pragmatike

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2022

💼 Consulting

📣 Marketing

🎯 Recruiter

Consulting • Marketing • Recruitment

Pragmatike is a remote IT recruitment and staffing company that sources, vets, and places international tech talent for businesses. They provide human-curated matching (not solely AI), technical assessments, and fast placements—claiming qualified specialists can be introduced within 48 hours—while handling onboarding, invoicing and international payroll. Pragmatike serves startups and enterprises with roles like developers, data engineers, mobile and game developers, product managers and specialists, operating across 60+ countries with a large vetted talent pool.

📋 Description

• Develop and manage lifecycle marketing programs covering onboarding, activation, subscription conversion, renewals, and win-back campaigns • Build automated email journeys and personalized communication flows across the customer lifecycle • Identify opportunities to convert free users into paying subscribers through targeted messaging and offers • Develop re-engagement campaigns to reactivate inactive users and existing customer segments • Create audience segments using behavioral, product, and subscription data • Collaborate with product and marketing teams to optimize in-app messaging, push notifications, and other communication channels • Design and run A/B tests to optimize messaging, timing, offers, and channel performance • Monitor campaign performance, deliverability, and customer engagement metrics • Analyze results and connect lifecycle initiatives to revenue, conversion, and retention outcomes • Ensure communication strategies comply with applicable privacy regulations and consent requirements

🎯 Requirements

• Fluent English required • Proven experience in lifecycle marketing, CRM, or retention marketing, ideally within a consumer subscription business • Hands-on experience building automated campaigns and customer journeys using platforms such as Braze, Customer.io, Iterable, or Klaviyo • Strong understanding of customer segmentation, personalization, and lifecycle automation • Analytical mindset with ability to independently build segments, analyze campaign results, and optimize performance • Experience managing email deliverability, list health, and campaign performance • Understanding of GDPR, CAN-SPAM, consent management, and international communication requirements • Strong copywriting skills and ability to create or refine effective customer communications • Ability to develop strategy and independently execute campaigns • Excellent written English • Experience with in-app messaging and push notifications across iOS and Android • Knowledge of email deliverability, domain reputation, and reactivation of dormant mailing lists • Familiarity with subscription billing platforms and associated customer lifecycle events • Experience working with consumer applications where customer trust and communication tone are particularly important • Experience optimizing subscription revenue and customer lifetime value • Ability to work as an independent contractor (B2B) • Legal authorization to work as an independent contractor from the current country of residence • Availability to start with an initial 3-month contract, with possibility of extension or permanent conversion

🏖️ Benefits

• Flexible working hours • Generous vacation policies • Fully remote work environment • Opportunity to influence the future of AI-powered consumer experiences • Opportunity to build and own the lifecycle marketing strategy of an AI consumer product • Autonomy to develop new communication programs and experiment with different approaches

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