AI CRM & Retention Automation Lead

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🔥 2 minutes ago

🇺🇦 Ukraine – Remote

💵 $4k - $6k / year

⏰ Full Time

🟠 Senior

🏆 Customer Success

👻 Ghost score 0%

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Mint Group

WebsiteLinkedInAll Job Openings

201 - 500 employees

🤝 B2B

📣 Marketing

🎲 Gambling

B2B • Marketing • Gambling

Mint Group is an integrated services company that builds, launches, and operates digital businesses by combining technology, product, operations, marketing, and business infrastructure into a single in-house ecosystem. They provide engineering and platform development, QA, product expertise, and operational infrastructure (including iGaming brand management and customer support), along with integrated marketing and growth systems—performance marketing, SEO, affiliate marketing, retention, VIP programs—and business functions like finance, legal, and analytics to support scale and performance. Case work emphasizes end-to-end iGaming solutions (digital casinos, CRM/retention systems, multi-brand affiliate engines).

📋 Description

• Own the design, build, and scaling of a production-level AI-driven CRM system for player retention. • Report directly to the CRO. • Audit the current CRM setup, Customer.io usage, data flows, segmentation, churn models, and integrations; deliver a target architecture. • Launch an MVP flow from player data through churn prediction, AI analysis, offer recommendation, Customer.io campaign, and human approval. • Automate segmentation, timing, offer selection, campaign creation, and basic analytics. • Put an AI optimization loop into production: campaign, results, analysis, learning, and new recommendation. • Prepare the foundation for VIP/PAM AI. • Enable the CRM Manager to shift from manual campaign building to supervising AI recommendations, approving campaigns, and owning GEO results.

🎯 Requirements

• Proven experience building or owning production automation systems that connect data, models, and marketing tools (not only campaign execution). • Hands-on work with at least one major CRM/marketing automation platform (Customer.io strongly preferred; Optimove, Braze, or Iterable are relevant). • Practical experience with customer data platforms, data warehouses (BigQuery or Snowflake), and orchestration tools (dbt, Airflow, n8n, Make, or similar). • Ability to design and implement AI-driven flows: churn/LTV/next-best-action models, recommendation logic, LangChain/LangGraph or direct LLM APIs (Claude, OpenAI). • Strong systems thinking: ability to describe and build architecture, data flow, agents, integrations, approval layer, and analytics loop. • iGaming, fintech, e-commerce, subscription, or marketplace background with high-volume customer data is a plus. • Senior / Lead level ownership of architecture, roadmap, implementation, integrations, AI agents, automation, analytics, documentation, and scaling. • Completion of a technical assignment during the process designing an AI-driven CRM system for 1M players with an existing churn model and Customer.io.

🏖️ Benefits

• Freedom to choose where to work: work from anywhere in the world with the freedom of remote options. • Flexible working hours • Corporate English speaking club • Friendly corporate culture • Career advancement opportunities in a rapidly expanding marketing company

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