Direct Response Copywriter – Creative Strategist

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🔥 24 minutes ago

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Primal Storm

WebsiteLinkedInAll Job Openings

2 - 10 employees

Founded 2025

🛍️ eCommerce

🧘 Wellness

👥 B2C

eCommerce • Wellness • B2C

Primal Storm is a direct-to-consumer supplement brand and Shopify storefront that markets a testosterone-support product aimed at men aged 45 and older. The product claims to target SHBG (sex hormone–binding globulin) using 400 mg of Tongkat Ali to “free” bound testosterone and includes piperine to increase absorption. The site emphasizes consumer-focused elements — high verified-review counts and ratings, a 60-day money-back guarantee, free shipping, and promotional sales — indicating a DTC e-commerce play focused on men's wellness and performance.

📋 Description

• Develop high-converting hooks, angles, ad scripts, and creative concepts for Meta. • Analyze winning ads, competitors, and creative performance patterns. • Produce 10 briefs/scripts weekly that go straight into real spend. • Collaborate closely with video editors and media buyers. • Build and improve creative testing systems through fast iteration.

🎯 Requirements

• You study winning DTC ads and hooks for fun. • Strong direct-response copywriter with a copy-first mindset and proven DTC/eCommerce experience (supplements/performance brands preferred). • You understand hooks, emotional triggers, and conversion-focused messaging. • Data-driven: you analyze, learn, iterate - numbers over opinions. • You want to be the best at this, not just employed in this. • High ownership, fast executor, strong communicator, comfortable in fast-paced, high-growth environments.

🏖️ Benefits

• Competitive monthly compensation + % of ad spend on confirmed winning creatives. • Direct collaboration with leadership. • Access to winning ad libraries, creative resources, and training. • Real ownership and direct impact on company growth.