Senior Director – Marketing Strategy, Group Benefits, Protection and Retirement

🕒 March 23

🇺🇸 United States – Remote

💵 $175k - $200k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

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Protective Life

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1908

💸 Finance

Finance • Insurance

Protective Life is a financial services company specializing in providing affordable life insurance and annuities. The company offers a variety of insurance products such as term life, whole life, and universal life policies, as well as fixed, immediate, indexed, and variable annuities. Protective Life assists individuals in planning for their future, including retirement, estate planning, and financial protection for families. The company emphasizes its commitment to sustainability, community involvement, and helping customers achieve protection and security throughout various life stages. Protective Life is known for its strong financial foundation and is licensed to operate in all states except New York.

📋 Description

• Leading the marketing strategy efforts for Protective’s growing asset protection division and our enterprise and operations marketing support. • Drives the development and commercialization of holistic value propositions to achieve business growth. • Leverages industry expertise and commercial awareness to align marketing strategies with business goals, ensuring impactful outcomes, sustainable growth and competitive advantage. • Responsible for a team that develops and executes strategic marketing initiatives that drive financial and operational performance across their respective lines of business. • Partners with executive leadership in product development, sales, HR, operations, business strategy and the Protective Foundation to leverage insights and build go-to-market plans.

🎯 Requirements

• An undergraduate degree in marketing or other quantitative discipline is required; a Master’s degree or MBA is preferred. • 12 to 15 years of experience in a senior marketing role. • Prior experience within life insurance and annuity industry is strongly preferred. • Integrity and strong interpersonal skills are essential to succeed. • Respect for others’ ideas in the workplace is critical, and diplomacy and motivational skills are necessary. • The successful candidate should be a good listener with a commitment to service and support. • They should develop talent and lead strong talent within the organization for future growth. • A well-respected, entrepreneurial professional with proven skills in strategic thinking, long- and short-term planning, team-building, problem solving and decision making. • Demonstrated ability to collaborate with others and build business relationships with other senior executives. • Provides industry advice and expertise to solve complex problems and issues. • Strong negotiation and facilitation skills with the ability to motivate, persuade and build consensus.

🏖️ Benefits

• We aim to protect the wellbeing of our employees and their families with a broad benefits offering. • Comprehensive health, dental and vision insurance. • Mental health benefits and an employee assistance program. • Paid time off, paid parental leave, short-term disability, and a cultural observance day. • Contributions to healthcare accounts, a pension plan, and a 401(k) plan with Company matching. • ProHealth Rewards platform to improve wellbeing while earning cash rewards.