V-Label Manager – Awards & Email Marketing

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ProVeg International

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2017

🤝 Non-profit

🌍 Social Impact

Non-profit • Social Impact

ProVeg International is an international non-profit organisation that accelerates the transition to a sustainable global food system by promoting plant-rich diets and alternative proteins. It conducts advocacy and policy work, corporate engagement, public education (recipes, Veggie Challenge), and runs innovation programs and an incubator to support plant-based food startups. ProVeg publishes data and market reports, runs campaigns and partnerships (e. g. , Food Innovation Challenge, V‑Label), and operates in multiple countries to reduce reliance on animal agriculture for environmental, health, and animal welfare reasons.

📋 Description

• You coordinate the development and implementation of the V-Label Award Germany and ensure, together with the team, that the program supports ProVeg’s objectives. • You manage the organizational and content-related implementation of the award across the entire project cycle — from planning through execution to follow-up — working closely with internal stakeholders and external partners. • You develop marketing and communications measures for the award, define relevant success metrics and run targeted campaigns across digital channels. • You maintain the award website, coordinate key processes around submissions and shortlisting, and ensure the involvement of internal experts. • You support the award ceremony and ensure that content and results are effectively used in subsequent communications. • You conceive, manage and optimize digital marketing campaigns with a focus on email marketing.

🎯 Requirements

• You hold a Master’s degree in Business Administration, Marketing or a comparable field and have at least two years of relevant professional experience in digital marketing. • You have proven experience managing digital marketing channels, particularly in email marketing, social media and content creation. • You have strong German and English skills, both written and spoken. • You have practical experience with tools and platforms such as Instagram, LinkedIn, Canva, HubSpot, WordPress, Wrike and Google Workspace, or demonstrate a high willingness to learn new systems. • You have experience with digital marketing and analytics tools such as Google Analytics, Google Ads, SEO tools, email marketing software and social media management tools. • You bring strong project management skills, especially in the planning, organization and execution of events. • You work in a structured, detail-oriented way and maintain an overview even when handling parallel projects. • You demonstrate strong analytical skills and use data to make informed decisions and optimize measures. • You work independently, reliably and on schedule, and have excellent organizational, prioritization and decision-making skills. • You identify with ProVeg’s vision and mission and bring this motivation to your daily work.

🏖️ Benefits

• Flexible working hours with the option to compensate overtime with time off. • Full remote work with the option to use our Berlin office. • The option to work temporarily from abroad (subject to a 183 days/year limit). • 25 days base vacation (FTE) plus one additional vacation day each year (additional days can be purchased through small salary adjustments). • A supportive working atmosphere in a highly motivated team. • Strong focus on personal development and a dedicated training budget. • Provision of a work laptop and access to a well-equipped office in Berlin-Tiergarten. • Mindfulness and mental well-being program — free membership to Open Up and Headspace. • An inclusive workplace for our diverse employees around the world.