Senior Strategist, TikTok

🔥 53 minutes ago

🇧🇷 Brazil – Remote

⏳ Contract/Temporary

🟠 Senior

👻 Ghost score 10%

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Logo of Quartile

Quartile

201 - 500 employees

📣 Marketing

🛍️ eCommerce

Marketing • Advertising • eCommerce

Quartile is the world’s largest retail media optimization platform, offering advanced advertising solutions for e-commerce businesses. Using six patented machine learning technologies, Quartile automates and optimizes ads across various marketing channels, including Amazon, Google, and social media platforms. The company empowers over 5,300 brands and sellers worldwide, managing over $2 billion in annual ad spend. With a flat-rate fee structure and comprehensive campaign management capabilities, Quartile helps businesses achieve sales growth through strategic insights and cutting-edge AI-driven technology.

📋 Description

• Lead assigned TikTok Shop client accounts as the dedicated strategist • Own each client's 12-month strategic roadmap • Partner with Account Managers and specialist teams to drive client success • Run brand discovery and catalog audits across TikTok, Amazon, and DTC • Select Hero Products using margin economics, content demoability, inventory depth, affiliate commission capacity, compliance risk, cross-channel demand, and channel fit • Optimize product listings, including titles, descriptions, attributes, images, variation architecture, bundles, pricing, and parity • Audit compliance and shop health • Develop quarterly milestones and own 90-day scale-gate reviews • Recommend expansion or optimization based on performance data • Track GMV, ROAS, contribution margin, AOV, and creator efficiency • Brief Sampling and Affiliate teams on creator strategy and product priorities • Support creator seeding and affiliate launches • Lead kickoff calls, quarterly business reviews, and 90-day review presentations • Document decisions and surface product and client insights to internal teams • Make strategic calls, delegate to specialists when appropriate, and execute tasks directly when needed

🎯 Requirements

• 3+ years of experience in e-commerce strategy, channel operations, or growth strategy • Direct, hands-on experience with TikTok Shop, social commerce, or creator-led marketing • Demonstrated ability to audit product catalogs and make go/no-go decisions against profitability criteria • Experience with product listing optimization, SEO/keyword strategy, or pricing analysis • Comfort analyzing financial data, including margins, commission structures, contribution margin, and ROAS • 2+ years in a client-facing role, preferably managing small and medium-sized brands • Fluent written and spoken English • Background in affiliate marketing or creator economics is a plus • Experience managing Amazon, Shopify, Walmart, or Target is a plus • Familiarity with TikTok Ads Manager, Amazon Advertising, Google, or Meta is a plus • Experience with consumer brands, CPG, beauty, or DTC products is a plus • Exposure to SQL, data-analytics tools, or business intelligence platforms is a plus • Experience in a fast-paced, startup environment is a plus

🏖️ Benefits

• Equal opportunity employer committed to diversity, inclusion, and belonging • PJ contract arrangement

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