Head of Digital Marketing, SEO & Growth

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RecruitMyMom

11 - 50 employees

Founded 2012

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

RecruitMyMom is a specialist talent agency in South Africa focused on empowering women by providing access to skilled job opportunities. With a commitment to diversity and flexibility, the agency connects professional mothers and independent contractors with employers seeking reliable talent for both full-time and part-time positions across various industries. They offer services including background checks, psychometric testing, and access to a wide range of professions, from virtual assistants to fractional executives.

📋 Description

• Develop, implement, and oversee multi-channel digital marketing strategies across search, paid advertising, local search visibility, and social platforms • Audit, edit, and approve digital content, technical structures, and campaign builds before publication • Conduct detailed SEO audits and competitive analyses covering technical, on-page, off-page, local, and search-intent evaluation • Direct Google Business Profile management, Google Ads PPC campaigns, and Meta advertising platforms for performance and conversion tracking • Supervise, coach, and guide digital and social media execution team members • Lead client strategy, service, and reporting meetings presenting performance insights, search rankings, and conversion analytics • Manage and optimise website structures, schema markup, and content creation across WordPress, Duda, blogs, and social platforms

🎯 Requirements

• Senior-level experience across end-to-end digital marketing operations, search strategy, and paid media management • Hands-on experience executing technical, on-page, local, and off-page SEO strategies • Proven capability auditing, supervising, and directing digital and social media execution teams • Demonstrated experience managing Google Business Profiles, Google Ads PPC campaigns, and Meta advertising platforms • Experience in client-facing strategy and service meetings • Experience with multi-account project management • Experience in search-intent analysis, content creation, analytics reporting, and conversion tracking • Prior agency experience managing client portfolios and organic growth engines (desirable) • Required software skills: WordPress, Duda, schema markup implementation tools, Google Business Profile, Google Ads, and Meta Advertising platform

🏖️ Benefits

• Remote work arrangement • Permanent fractional/half-day position

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