Red Nucleus
501 - 1000 employees
⚕️ Healthcare Insurance
🧬 Biotechnology
💊 Pharmaceuticals
Healthcare Insurance • Biotechnology • Pharmaceuticals
Red Nucleus is a company specializing in healthcare and life sciences services, offering a wide range of advisory and scientific services. With over three decades of experience, they provide solutions across the life sciences product life cycle, aiming to improve health outcomes. Their services include market access and commercialization, medical communications, and learning and development. Red Nucleus also offers products like DirectusPRO and iTakeControl. They focus on supporting strategic and operational challenges in healthcare through their expertise in areas like Quality, Clinical, Safety, Regulatory, and Medical Affairs. The company employs a team of over 700 members dedicated to advancing knowledge and improving lives.
Director, Omnichannel Strategist – Life Sciences
🕒 April 11
📊 Check your resume score for this job
Improve your chances of getting an interview by checking your resume score before you apply.
Red Nucleus
501 - 1000 employees
⚕️ Healthcare Insurance
🧬 Biotechnology
💊 Pharmaceuticals
Healthcare Insurance • Biotechnology • Pharmaceuticals
Red Nucleus is a company specializing in healthcare and life sciences services, offering a wide range of advisory and scientific services. With over three decades of experience, they provide solutions across the life sciences product life cycle, aiming to improve health outcomes. Their services include market access and commercialization, medical communications, and learning and development. Red Nucleus also offers products like DirectusPRO and iTakeControl. They focus on supporting strategic and operational challenges in healthcare through their expertise in areas like Quality, Clinical, Safety, Regulatory, and Medical Affairs. The company employs a team of over 700 members dedicated to advancing knowledge and improving lives.
📋 Description
• Partner with brand and cross-functional stakeholders to define omnichannel engagement strategies aligned to business goals • Lead data consulting and modeling discussions, ensuring segmentation and predictive insights drive targeting and personalization • Develop data-driven personas and journey maps, validated by research and real-world data sets • Apply AI tools and frameworks to enhance customer insights, content strategy, and channel orchestration • Support training and change management efforts to drive omnichannel adoption and best practices across teams • Translate strategies into actionable program blueprints and playbooks • Partner with content, media, field, and technology teams to orchestrate campaigns across email, web, social, paid, and field channels • Leverage orchestration suites (e.g., Veeva CRM, Salesforce Marketing Cloud, Adobe Experience Cloud) to enable seamless activation • Define KPIs and measurement frameworks for omnichannel programs • Use BI tools (Tableau, Power BI, Qlik, etc.) to visualize performance and communicate insights • Collaborate with analytics teams to run predictive and performance modeling that informs future campaign design • Drive a test-and-learn culture for continuous improvement
🎯 Requirements
• Bachelor’s degree in Marketing, Business, Analytics, or related field; advanced degree a plus • 5–7 years of experience in digital marketing, customer engagement, or omnichannel planning, preferably in healthcare or life sciences • Strong knowledge of business intelligence tools: Tableau, Power BI, Qlik • Experience with data-driven persona development and journey design validated by research and real-world data • Familiarity with predictive modeling, data-driven targeting, and AI tools for content, customer journey design, or campaign optimization • Hands-on experience with orchestration platforms: Veeva CRM/CLM, Salesforce Marketing Cloud, Adobe Experience Cloud, Marketo • Proficiency with social and search tools: Google Ads, LinkedIn Campaign Manager, Meta Ads Manager, SEO/SEM platforms (Google Analytics, SEMrush, Moz), and social listening/monitoring tools (Sprinklr, Hootsuite, Brandwatch) • Proven ability to consult internally, lead workshops, and influence stakeholders • Experience supporting training and organizational change management initiatives • Strong analytical, communication, and collaboration skills
🏖️ Benefits
• Competitive pay, incentives, retirement, and income security programs • Comprehensive benefits and wellness programs focused on healthy lifestyles • Generous paid time off, employee assistance programs, and flexible work arrangements • Performance-driven environment including professional development and transfer opportunities • People-first culture fostering self expression, diversity, and a growth mindset • Celebrations! We love to celebrate service anniversaries, holidays, diversity and inclusion events, project milestones, and anything else that is meaningful to our employees • Support of the community organizations you are passionate about • Ongoing programs and events designed to bring our global team together
Apply NowSimilar Jobs
🕒 April 11
Project Director leading workforce initiatives, enhancing operational strategy and managing fiscal responsibilities at Equus Workforce Solutions.
🕒 April 11
Director of Strategic Accounts at Caris Life Sciences advancing precision medicine strategy with health systems. Owns executive relationships, ensuring successful implementation of molecular diagnostics solutions.
🕒 April 11
Implementation Director managing healthcare technology deployments for Abridge, ensuring timely project delivery and maintaining stakeholder trust and satisfaction.
🕒 April 10
Executive Director managing Market Access for Protara Therapeutics, focusing on distribution models in oncology and rare diseases. Oversee collaborations with channel partners and ensure compliance across networks.
🕒 April 10
Director of Mineral Processing at KoBold Metals leading mineral processing strategy across projects. Focused on the Mingomba copper project in Zambia and responsible for process engineering activities.
