Manager, Search & AI Visibility

🕒 May 26

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Resident

201 - 500 employees

🛒 Retail

🛍️ eCommerce

Retail • eCommerce

Resident is a company that creates a house of brands focused on providing high-quality, comfortable, and stylish home furnishings. Known for its award-winning mattress brand Nectar, Resident partners with technology and retail giants to inspire great sleep and enhance home comfort. The company has demonstrated substantial growth, achieving significant sales and profitability, and has been recognized in prestigious media outlets. Resident operates in over 2500 locations and embraces a culture dedicated to comfort and innovation in home living.

📋 Description

• Own and execute the technical SEO roadmap across Resident's brand portfolio. • Embed SEO best practices into new templates, components, site migrations, product launches, and experiments before they go live. • Own on-page SEO across PDPs, PLPs, content hubs, comparison pages, category pages, buying guides, landing pages, and editorial content. • Build and execute internal linking strategies that improve crawl efficiency, topical authority, product discovery, and customer journeys. • Define and track SEO KPIs — organic sessions, rankings, impressions, CTR, revenue contribution, non-brand growth, technical health, indexation, crawl efficiency, and AI/citation visibility. • Create scalable SEO frameworks that can be applied consistently across Resident brands, Ashley portfolio brands, and Newton Baby.

🎯 Requirements

• 5+ years of progressive, hands-on experience in SEO — spanning technical SEO, on-page optimization, content SEO, ecommerce SEO, or organic growth. • Deep, hands-on command of technical SEO — crawlability, indexation, site architecture, JavaScript rendering, structured data, canonicals, redirects, XML sitemaps, robots.txt, internal linking, Core Web Vitals, and page performance. • Strong experience owning on-page optimization across ecommerce and content environments — keyword research, metadata, headings, schema, FAQs, content briefs, internal linking, content refreshes, and cannibalization analysis. • Proficiency with Google Search Console, GA4, BigQuery, SEMrush, Screaming Frog, Botify, Ahrefs, BrightEdge, Profound, or comparable platforms. • Strong written and verbal communication skills, with the ability to simplify complex technical SEO concepts for non-technical audiences. • You're proactive — regularly surfacing opportunities and risks without being asked. You're commercially minded — you understand how SEO connects to revenue, conversion, product discovery, and brand growth. • Experience with ecommerce SEO, multi-brand websites, marketplace visibility, product feeds, or product-led organic growth is strongly preferred.

🏖️ Benefits

• Remote-first workplace (since 2016!) • Competitive salary • Annual bonus potential • Health, Vision & Dental Insurance • HSA company contributions • 401K with company match component • “Take what you need” PTO. • Wellness benefits • Online learning resources & trainings • WFH office and cell phone/internet stipend • A FREE MATTRESS plus an awesome Friends and Family discount!

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