
Marketing • B2B • eCommerce
Right Side Up is a strategic marketing growth agency offering tailored solutions and marketing expertise for companies across different stages of business growth, including early stage startups, high-growth companies, and enterprise organizations. The company specializes in a diverse range of marketing services such as growth and marketing strategy, paid social and search, B2B advertising, affiliate marketing, SEO, lifecycle marketing, content marketing, influencer marketing, and more. Right Side Up sets itself apart by providing flexible agency teams, freelancers, and full-time employees tailored to meet the specific needs of their clients, ensuring rapid talent turnaround and no long-term contract commitments. Their innovative approach leverages deep marketing experience and proprietary technology to deliver impactful and customized growth strategies.
September 6

Marketing • B2B • eCommerce
Right Side Up is a strategic marketing growth agency offering tailored solutions and marketing expertise for companies across different stages of business growth, including early stage startups, high-growth companies, and enterprise organizations. The company specializes in a diverse range of marketing services such as growth and marketing strategy, paid social and search, B2B advertising, affiliate marketing, SEO, lifecycle marketing, content marketing, influencer marketing, and more. Right Side Up sets itself apart by providing flexible agency teams, freelancers, and full-time employees tailored to meet the specific needs of their clients, ensuring rapid talent turnaround and no long-term contract commitments. Their innovative approach leverages deep marketing experience and proprietary technology to deliver impactful and customized growth strategies.
• Own the day-to-day management of client relationships, providing proactive communication, documentation, guidance, and expertise to client stakeholders. • Develop and execute full funnel B2SMB affiliate and partnership strategies that align with client goals, factoring in sales cycles and multiple stakeholders. • Provide full-service, end-to-end B2SMB partnership program management, from strategic execution and optimization to program operations. • Source, recruit, and activate strategic partners, including marketplaces, niche industry publishers, agencies, professional communities, consultants, and B2B influencers. • Collaborate with and optimize existing partners to drive pipeline growth, lead quality, and revenue attribution. • Deliver compelling presentations and proposals tailored to client needs; lead contract negotiations and renewals to secure long-term partnerships. • Effectively manage budget across affiliate, referral, and partner channels, with a focus on pipeline contribution, CAC efficiency, and ROI. • Provide regular performance reporting, highlighting lead quality, funnel progression, partner ROI, and strategic growth opportunities.
• 5+ years of hands-on experience managing B2SMB affiliate, referral, or partner programs with proven success in accelerating customer acquisition or pipeline growth through partnerships. • Deep understanding of B2B buying cycles, attribution challenges, and the partner ecosystem (affiliate, referral, marketplace, and strategic alliances). • Strong written and verbal communication skills; comfortable presenting to leadership, documenting, and putting together reports that illustrate program performance. • An analytical approach to partnership marketing and decision-making, weaving in data where there is an opportunity. • Ability to balance strategic thinking and execution; able to shift from big-picture ecosystem design to hands-on partner activation. • A relationship-builder mindset, with experience negotiating contracts, setting partner terms, and growing mutually beneficial partnerships. • Experience in relevant verticals such as SaaS, FinTech, B2B services, or prosumer subscription models. • Familiarity with partner tech stacks (Impact, PartnerStack, Everflow, Salesforce, Hubspot, etc.). • Background in other marketing channels and a solid understanding of how they can work together to fuel growth. • Availability to consult 10–40 hours per week (client dependent).
• Flexibility of contract work (typically 10–40 hours per week)
Apply NowJuly 29
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