Growth Marketing

🕒 January 27

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ROIT

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2016

☁️ SaaS

📋 Compliance

🤖 Artificial Intelligence

SaaS • Compliance • Artificial Intelligence

ROIT is a Brazilian tax-technology company that provides an integrated ecosystem of SaaS solutions and AI-powered tools to help medium and large companies prepare for and manage the 2026 tax reform. Its offerings include an official tax-reform calculator that reprocesses SPED files and invoices, an Invoice-to-Pay automation suite (with ERP/SAP integrations), Tax Discovery for reclaiming taxes, regulatory consulting and education programs, and ongoing support for compliance and scenario planning.

📋 Description

• Planning and execution of growth loops • Create hypotheses, run A/B tests, and build experiment roadmaps to optimize acquisition, activation, and retention • Design growth funnels integrating paid media, marketing automation, and CRM • Performance and acquisition • Manage Google Ads, Meta Ads, LinkedIn Ads, YouTube and Display campaigns with focus on CPL, CPQL and ROI • Build multi-channel journeys: Ads → Landing Page → Automation → CRM • CRO and conversion journey • Optimize landing pages, forms and CTAs using heatmaps, analytics and tests • Create segmented remarketing flows by funnel stage and lead profile • Data analytics and automation • Monitor metrics in GA4, HubSpot, Hotjar, and Data Studio • Create dashboards and performance reports, automating insights for fast decision-making • Marketing–Sales integration • Connect growth to the commercial operation (HubSpot, SDRs, AEs) to measure CPL → SQL → Revenue • Support ABM campaigns, partnerships and combined inbound/outbound strategies • Test cycle management • Define hypotheses, measure results, document learnings and scale what works.

🎯 Requirements

• Strong command of Google Ads, Meta Ads and LinkedIn Ads (focus on B2B lead generation) • Advanced knowledge of GA4, Tag Manager, Data Studio and Looker • HubSpot (or other CRM) – automations, scoring, tracking and reporting • Experience in CRO and UX writing to optimize landing page conversion • Testing and analytics tools: Hotjar, VWO, Optimizely, etc. • Solid understanding of SQL, HTML, APIs and integrations (plus)

🏖️ Benefits

• Remote work • Full-time