Digital Marketing Specialist

🔥 0 minutes ago

🌐 Egypt, Argentina, +3 more countries – Remote

🇪🇬 Egypt – Remote 🇦🇷 Argentina – Remote 🇪🇹 Ethiopia – Remote 🇿🇦 South Africa – Remote 🇳🇬 Nigeria – Remote

💵 $2.5k / month

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

👻 Ghost score 20%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Scale Army Careers

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2021

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Scale Army Careers is a remote-first recruiting and talent placement service that matches experienced marketing, sales, and technical professionals outside the U. S. (primarily Latin America and Africa) with high-growth U. S. companies. They handle candidate screening (including application forms, video interviews, take-home assignments), contract and payment administration, and provide ongoing support and onboarding guidance while placements work directly with client companies. Roles are typically full-time remote positions paid in USD through payroll platforms like Deel.

📋 Description

• Execute and continuously improve digital marketing initiatives across multiple channels • Identify opportunities to increase qualified B2B deal flow and improve campaign performance • Monitor marketing performance and make data-driven optimization recommendations • Manage and maintain the firm's website using WordPress or a similar CMS • Publish press releases, portfolio acquisitions, team updates, thought leadership, and corporate content • Optimize website content, landing pages, navigation, and user experience • Coordinate with external developers on larger website updates and technical projects • Execute SEO initiatives, including keyword research, on-page optimization, and content recommendations • Develop SEO strategies for B2B and private equity audiences • Manage news content and the broader content calendar • Support content on investment themes, portfolio milestones, ESG initiatives, and sector-specific insights • Manage targeted B2B campaigns across Google Ads and LinkedIn Ads • Monitor budgets, performance, and return on ad spend • Test and optimize audience targeting, messaging, creative, and campaign configurations • Build and execute email campaigns, newsletters, and automated nurture sequences • Segment audiences including founders and intermediaries • Monitor and optimize email engagement, conversions, and campaign performance • Manage the firm's LinkedIn presence and other relevant corporate social media channels • Create and publish educational, informative, and brand-focused social content • Track performance across website, SEO, paid advertising, email marketing, and social media • Use Google Analytics and other platforms to evaluate digital performance • Prepare recurring reports and present recommendations to leadership • Transition day-to-day marketing activities from an external agency to an effective in-house function • Work directly with Partners and leadership to strengthen brand visibility, stakeholder engagement, and qualified deal flow

🎯 Requirements

• 3–5 years of experience in digital marketing, growth marketing, performance marketing, or a related role • Experience independently managing multiple digital marketing channels • Experience supporting B2B lead generation or deal sourcing through SEO, paid advertising, content, and email marketing • Hands-on experience managing Google Ads and LinkedIn Ads • Experience managing website optimization initiatives • Experience creating and executing email marketing campaigns and marketing automations • Experience with private equity, venture capital, investment banking, financial services, or M&A-related organizations is highly preferred • Experience marketing within regulated financial industries is a plus • Strong understanding of SEO, including keyword research, on-page optimization, content strategy, and organic performance tracking • Strong understanding of targeted B2B paid advertising and campaign optimization • Hands-on experience with Google Analytics (GA4) and Google Search Console • Ability to manage websites through WordPress or similar CMS platforms • Experience with email marketing and CRM platforms such as Salesforce, HubSpot, DealCloud, or similar systems • Strong copywriting and content development skills with the ability to maintain a professional corporate tone • Ability to analyze marketing performance and translate data into actionable recommendations • Strong understanding of digital marketing reporting and performance metrics • Ability to manage multiple channels, campaigns, and priorities simultaneously • Comfortable using AI tools to improve marketing efficiency and workflows • Familiarity with financial services marketing compliance and SEC-related marketing guidelines is a plus • Understanding of ESG messaging and stakeholder capitalism is preferred • Availability to work 9:00 AM–5:00 PM EST • English resume in PDF format • Required application portfolio, case study, campaign example, or other work sample • Required application video showcasing skills, submitted using the same email as the application

🏖️ Benefits

• Fully remote work arrangement • Opportunity to take meaningful ownership of digital marketing within a growing private equity organization • Direct collaboration with leadership • Opportunity to influence brand visibility, stakeholder engagement, and qualified deal generation