Email Marketing Specialist

🔥 0 minutes ago

🌐 Egypt, Argentina, +3 more countries – Remote

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💵 $2.9k / month

⏳ Contract/Temporary

🟢 Junior

✉️ Email Marketing Manager

🚫👨‍🎓 No degree required

👻 Ghost score 20%

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Logo of Scale Army Careers

Scale Army Careers

11 - 50 employees

Founded 2021

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Scale Army Careers is a remote-first recruiting and talent placement service that matches experienced marketing, sales, and technical professionals outside the U. S. (primarily Latin America and Africa) with high-growth U. S. companies. They handle candidate screening (including application forms, video interviews, take-home assignments), contract and payment administration, and provide ongoing support and onboarding guidance while placements work directly with client companies. Roles are typically full-time remote positions paid in USD through payroll platforms like Deel.

📋 Description

• Own the execution and ongoing optimization of email campaigns across the customer and prospect lifecycle • Manage end-to-end production and execution of email marketing campaigns • Build and execute lifecycle communications for prospects and existing customers • Manage campaigns from planning and production through segmentation, testing, launch, performance analysis, and optimization • Support product launches and product announcement campaigns • Develop customer engagement and retention campaigns • Create re-engagement communications for existing customers • Support upsell and expansion opportunities through targeted email campaigns • Support event promotions, webinars, and other marketing communications • Tailor communications to prospect and customer lifecycle stages • Segment audiences by enterprise versus SMB, prospect versus customer, lifecycle stage, and engagement level • Conduct A/B testing across subject lines, messaging, content, calls to action, and other variables • Monitor campaign performance, interpret data, identify trends, and recommend improvements • Evaluate email contributions to engagement, retention, expansion, and broader marketing objectives • Communicate campaign insights to marketing stakeholders • Proofread and edit campaign content for accuracy, grammar, clarity, and consistency • Collaborate with Marketing Operations, Customer Marketing, Product Marketing, Events, Demand Generation, and Creative teams • Work alongside the CRM and automation specialist responsible for marketing automation infrastructure • Support the transition toward AI-enabled marketing workflows and use AI tools to improve productivity and efficiency

🎯 Requirements

• Candidates based in LATAM, Africa, and Eastern Europe • Availability to work during U.S. business hours aligned with the client’s time zone • 1–2+ years of email marketing experience, ideally within a B2B organization • Hands-on experience executing B2B lifecycle email campaigns • Experience managing email campaigns from planning through launch, testing, and optimization • Experience with audience segmentation and lifecycle marketing • Experience conducting A/B tests and applying results to future campaigns • Experience interpreting email performance data and making optimization recommendations • Experience with HubSpot, Salesforce, and marketing platforms is preferred • Previous experience within B2B SaaS is preferred • Experience supporting customer marketing, product announcements, events, webinars, retention, or expansion campaigns is preferred • Basic HTML/CSS knowledge is a plus • Strong understanding of email marketing and lifecycle communication fundamentals • Strong audience segmentation skills across customer type, lifecycle stage, and engagement level • Ability to independently manage the email campaign process from planning through execution and optimization • Strong understanding of A/B testing methodologies and campaign experimentation • Ability to interpret email performance data and translate results into practical recommendations • Exceptional copy editing, proofreading, grammar, and written communication skills • Strong attention to detail and commitment to maintaining high campaign quality standards • Ability to collaborate effectively across Marketing Operations, Customer Marketing, Product Marketing, Events, Demand Generation, and Creative teams • Comfortable working quickly and adapting priorities in a fast-moving marketing environment • Comfortable adopting AI-enabled tools as part of email marketing workflows • Strong organizational skills with the ability to manage multiple campaigns and stakeholders • English resume in PDF format • Must submit a video using the same email entered in the application

🏖️ Benefits

• Fully remote work arrangement • Opportunity to take hands-on ownership of email marketing execution • Opportunity to develop expertise in lifecycle communications, segmentation, experimentation, and campaign optimization

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