Mid-Senior PPC Specialist

🔥 0 minutes ago

🇪🇬 Egypt – Remote

💵 $2.3k - $2.8k / month

⏳ Contract/Temporary

🟠 Senior

📈 Performance Marketing

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Logo of Scale Army Careers

Scale Army Careers

11 - 50 employees

Founded 2021

🎯 Recruiter

🤝 B2B

Recruitment • B2B

Scale Army Careers is a remote-first recruiting and talent placement service that matches experienced marketing, sales, and technical professionals outside the U. S. (primarily Latin America and Africa) with high-growth U. S. companies. They handle candidate screening (including application forms, video interviews, take-home assignments), contract and payment administration, and provide ongoing support and onboarding guidance while placements work directly with client companies. Roles are typically full-time remote positions paid in USD through payroll platforms like Deel.

📋 Description

• Manage and optimize paid media campaigns across LinkedIn Ads, Google Ads, and Meta Ads. • Monitor campaign pacing, budgets, bidding strategies, and overall performance. • Launch new campaigns based on client objectives and priorities. • Analyze campaign data and implement optimizations that improve business outcomes. • Scale, pause, or adjust campaigns based on performance metrics. • Support paid media efforts across Bing Ads when needed. • Maintain and update weekly client reporting dashboards. • Analyze top-of-funnel and bottom-of-funnel performance metrics. • Connect campaign performance to qualified meetings, pipeline, and revenue. • Review CRM reporting within HubSpot and Salesforce. • Identify reporting inconsistencies and recommend corrective actions. • Translate performance data into actionable recommendations for clients. • Participate in weekly client meetings and performance reviews. • Prepare agendas, insights, and recommendations for client discussions. • Track action items and ensure timely completion. • Build trusted relationships through proactive communication. • Gradually assume greater ownership of client accounts. • Write and refine ad copy for paid campaigns. • Develop creative briefs for designers. • Review creative assets before launch. • Coordinate campaign assets, timelines, and approvals. • Ensure campaigns launch accurately and on schedule. • Manage tasks and priorities using Asana. • Collaborate with internal teams to execute campaigns efficiently. • Maintain organization across multiple campaigns and client accounts.

🎯 Requirements

• 3–5 years of hands-on experience in paid media, PPC, or performance marketing. • Experience managing B2B paid media campaigns. • Experience managing LinkedIn Ads, Google Ads, and Meta Ads campaigns. • Experience managing meaningful advertising budgets. • Experience optimizing campaigns based on pacing, bidding, and performance metrics. • Experience working with HubSpot and/or Salesforce reporting. • Experience connecting paid media performance to pipeline and revenue. • Experience working with dashboards, reporting tools, and campaign performance data. • Experience working in a client-facing agency or consultancy environment. • Experience with Bing Ads is preferred.

🏖️ Benefits

• This role is open to candidates based in LATAM, Africa, and Eastern Europe. • Candidates must be available to work during U.S. business hours aligned with the client’s time zone.

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