Scale PROP
Wir verhelfen Immobilienmaklern zu mehr Aufträgen, schnelleren Verkäufen, systematisierten Prozessen und mehr regionaler Sichtbarkeit.
11 - 50 employees
Media Buyer – Meta, Google
November 14
🗣️🇩🇪 German Required
Scale PROP
Wir verhelfen Immobilienmaklern zu mehr Aufträgen, schnelleren Verkäufen, systematisierten Prozessen und mehr regionaler Sichtbarkeit.
11 - 50 employees
📋 Description
• Campaign strategy and setup following funnel logic (TOFU/BOFU): objectives (lead generation + brand building), budgets, naming conventions, audiences (broad/interests/lookalikes/remarketing), placements. • Assist with setup of Conversions API/Pixels, GA4 + GTM, and UTM parameters. • KPI management on Meta & Google: CTR, CPC, CPM, CVR, CPL/CPA, ROAS. • Formulate hypotheses, plan tests, analyze results, and feed learnings back into campaigns. • Prepare access provisioning, expectation management, ramp-up, and the test roadmap. • Quality assurance in day-to-day operations: pre-flight QA, daily monitoring, weekly reviews.
🎯 Requirements
• 2+ years' experience in performance marketing, with hands-on experience on Meta & Google focused on direct response/lead generation. • Strong tracking skills: GA4, GTM, Pixels/Conversions API, UTM. • Direct-response copy and offer mindset: you understand hooks, landing-page fit, and test based on clear hypotheses. • Routine in budget management and campaign scaling on a daily and weekly cadence. • German (C1+), English (B2).
🏖️ Benefits
• Optimal work–life balance through 100% remote work. • Flexible working hours — compensatory time off for overtime on your flexitime account is standard. • Permanent employment contract. • Attractive compensation with various bonuses. • Loyalty bonus: you receive an extra month's salary each December for the previous year. • Training opportunities and regular coaching. • Voluntary company events held several times a year at company expense.
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