Global Head of Marketing – Strategic Business Unit OTC

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🔥 21 minutes ago

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Schülke & Mayr

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1889

🏥 Healthcare

🏭 Manufacturing

⚕️ Healthcare Insurance

Healthcare • Manufacturing • Healthcare Insurance

Schülke & Mayr is a company that specializes in the development and production of chemical products for hygiene and infection prevention. With a commitment to internationality, the company operates in over 100 countries and values diversity, boasting a workforce comprising individuals from 27 different nations. It actively promotes gender balance within its ranks, including leadership positions, and offers opportunities for apprentices and interns to gain valuable experience in the professional world.

📋 Description

• Define and execute the global marketing strategy for the OTC portfolio, aligned with business objectives, growth ambitions and commercial performance targets • Drive sustainable business growth, market share expansion and profitability across the global OTC portfolio • Strengthen and expand consumer healthcare brands, including Octenisept, through brand-building and consumer-focused marketing initiatives • Drive international market development and support launches of new products and categories across key markets • Lead integrated marketing campaigns across multiple channels and consumer touchpoints • Use consumer insights, market intelligence and performance analytics to identify growth opportunities and optimize marketing effectiveness • Lead digital transformation, including the use of AI tools • Collaborate with Sales, Innovations, Scientific Excellence, R&D, Regulatory Affairs and other stakeholders to translate strategy into measurable business impact • Foster innovation, continuous improvement and commercial excellence across the marketing organization • Lead, inspire and develop an international marketing team while driving change and strengthening organizational capabilities

🎯 Requirements

• Extensive leadership experience in Brand Marketing within Consumer Healthcare or FMCG • Proven track record of building, growing and scaling brands across international markets • Strong experience in brand strategy, portfolio management and go-to-market execution • Demonstrated success in transformation and change management environments • Ability to combine strategic vision with a pragmatic, execution-oriented approach and strong commercial mindset • Experience leading and developing high-performing international teams and influencing senior stakeholders • Entrepreneurial, hands-on leadership style with ability to inspire others, challenge the status quo and drive sustainable growth • High energy, agility and ambition to make a real difference in a dynamic, evolving business environment • Excellent communication and stakeholder management skills • Fluency in English is essential • German language skills are an advantage

🏖️ Benefits

• 30 days of vacation • Flexible work hours • The option to work remotely • Short decision-making processes with plenty of creative freedom • Performance-based compensation • Employee discounts • Company fitness programs • The option to lease a Jobrad bike