Senior SEO Specialist

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🕒 April 1

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Searchbloom

11 - 50 employees

🤝 B2B

🛍️ eCommerce

Marketing • B2B • eCommerce

Searchbloom is a digital marketing agency specializing in search engine marketing (SEM) and search engine optimization (SEO). The company offers a comprehensive range of services including local and national SEO, E-commerce SEO, PPC management, and digital analytics. Known for their ROI-driven strategies and transparent methodologies, Searchbloom prides itself on developing custom marketing solutions that foster strong business partnerships. Their unique approach includes white-glove service with dedicated analysts and emphasizes predictable and measurable results. Searchbloom is committed to ensuring the success of their partners through innovative strategies and expert execution, making them a leading choice for businesses looking to enhance their online presence.

📋 Description

• Audit partner websites using a suite of SEO tools. • Write Point of View (POV) documentation to convey information about SEO issues to our partners. • Identify opportunities for SEO tasks that would provide the most benefit to our partners and prospects. • Prioritize opportunities by difficulty, cost, and impact to a website’s success. • Communicate this to internal and external stakeholders, including whether a budget increase is warranted. • Work with cross-functional teams to plan, implement, and improve campaign performance aligned with client goals and initiatives. • Manage day-to-day campaign activity and client deliverables. • Join phone calls as the SEO expert to educate participants and answer questions about your strategic recommendations. • Educate clients on SEO best practices. • Develop new SEO strategies that support online marketing efforts. • Execute SEO strategies, Keyword research, On-page optimization, Link growth strategy, Technical analysis, Competitive Analysis, and reporting. • Perform quality assurance on SEO deliverables completed by SEO technicians. • Drive innovation and implement testing strategies to continually uncover opportunities for optimization, enhance learning, and improve performance. • Monitor and evaluate the effectiveness and success of efforts, measuring actual results against desired outcomes. • Find opportunities to improve the team, the company, our processes, and our clients, and take initiative to make them happen. • Be a self-starter, unafraid to challenge the status quo.

🎯 Requirements

• 5+ years of experience in SEO, executing organic search campaigns. (required) • Client-facing experience at an agency. (required) • Outstanding communication skills and the ability to effectively convey what’s most relevant and meaningful for various audiences within the client organization, including the C-Suite, marketing team, finance, and IT teams. • Proficient in Microsoft Office Suite & Google Drive. • Microsoft Excel/Google Sheets Expert. • Ability to identify and recommend solutions to technical SEO issues, including but not limited to page elements, CMS, information architecture, URL structure, and server-related issues. • Strong experience with industry-standard tools such as Ahrefs, Moz, Majestic, SEMRush, Google Search Console, Google Analytics, Screaming Frog, BrightLocal, and plenty more. • Ability to manage and prioritize many projects and deadlines concurrently while also managing internal and external expectations. • Have a firm understanding of how marketing channel strategies work together, including paid search, social media, and email marketing. • Experience developing, managing, executing, and measuring SEO campaigns for medium-to-large brands and eCommerce websites. • Excellent knowledge of search engine criteria/algorithm updates (Panda, Penguin, Pigeon, Fred, RankBrain, BERT, etc.) • Exceptional analytics, project management, and organizational skills. • Fundamental understanding of HTML, CSS, and JavaScript.

🏖️ Benefits

• Health/Vision/Dental Coverage – PPO or HSA plans available • Generous Paid Time Off – 14 days of PTO year one plus 13 company holidays, including the entire week of Christmas off, along with your birthday, work anniversary, and much more. • Flexible work hours • Employee Wellness Program, including a free FitBit and fitness challenges • $50,000 in life insurance paid by Searchbloom • Paid Parental Leave (Maternity & Paternity) • Dressing up every day not for you? We get it! Enjoy our business casual Dress Code • Office Improvement Credit • Merit-based promotions (we promote from within; you will move up and grow here!)

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