Creative Strategist

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Sivara

WebsiteLinkedInAll Job Openings

2 - 10 employees

🛍️ eCommerce

👗 Fashion

👥 B2C

eCommerce • Fashion • B2C

Sivara is an online retail brand operating a Shopify-powered storefront (sivara. de) that sells consumer apparel, with visible categories for underwear and maternity wear (Umstandsmode). The site uses typical e-commerce features—shopping cart, PayPal checkout, analytics and marketing cookies (Google Analytics, Facebook, TikTok, Pinterest, Klaviyo)—and targets consumers in Germany and Austria. The business is consumer-facing, offering seasonal sales and promotional banners, and focuses on fashion/lingerie products.

📋 Description

• Responsible for the creative and funnel strategy from initial concept through execution • Analyze funnels and identify gaps such as missing angles, bottom-of-funnel ads, and weak landing pages • Derive concrete test plans from funnel analyses • Decide on upcoming launches and prioritize them based on expected impact • Write and build direct-response assets such as advertorials, listicles, landing pages, VSL scripts, and ad copy yourself • Brief and challenge agencies to ensure creatives perform and media buying runs smoothly • Iterate winners and derive the next version from performance data • Work closely with Claude and develop your own prompts and AI workflows

🎯 Requirements

• Several years of experience as a Creative Strategist, direct-response marketer, or in a comparable role • Ideally experience in the D2C or e-commerce space • Practical application of funnels and awareness stages according to Schwartz • Proven track record of conceptualizing and building high-performing funnels, landing pages, advertorials, or VSLs • Strong strategic skills while remaining hands-on • Data-driven working style with focus on ROAS, CAC, CTR, hook rate, and other KPIs • Very familiar with Claude and use it daily in your workflow • Independent, reliable, and performance-oriented work approach

🏖️ Benefits

• 100% remote — work from wherever you want • Flexible working hours that adapt to your life • Performance-based evaluation, not attendance-based • Trust instead of corporate bureaucracy • 30 days of vacation • Additional day off on your birthday • Flat hierarchies • Attractive salary plus performance bonus • Network with leading D2C brands in Germany and other e-commerce brands in the 8- to 9-figure range • Learning opportunity: real D2C scaling experience from the inside