Brand Manager

Job not on LinkedIn

3 days ago

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Logo of Skinny Dipped Films

Skinny Dipped Films

Media • Social Impact

Skinny Dipped Films is a film and television production company that creates commercial films and TV shows centered on socially-conscious themes. The company specializes in “social” genre projects that tackle issues such as animal rights, deforestation, pollution, big tech, and politics, aiming to entertain, provoke thought, and spark conversations. Their work focuses on impactful storytelling that challenges norms and inspires change.

1 - 10 employees

Founded 2018

📱 Media

🌍 Social Impact

📋 Description

• Develop annual brand plans with clear objectives, strategies, and KPIs that ladder up to company growth goals. • Generate consumer and customer insights to inform portfolio decisions, innovation pipelines, and go-to-market strategies. • Evaluate item-level performance and recommend product renovations or SKU rationalization. • Build a long-term innovation pipeline, including business cases for future launches. • Identify whitespace opportunities through consumer research, trend tracking, and competitive analysis. • Partner closely with R&D to guide the innovation funnel, manage the stage-gate process, and lead commercialization meetings. • Lead channel strategy, price pack architecture, and promotional strategy development. • Own consumer research initiatives and deliver clear, actionable findings to leadership. • Monitor brand performance and category trends to identify opportunities and threats. • Lead monthly State of the Business updates—summarizing brand and competitor insights, opportunities, and wins. • Analyze media, consumption, and market data to tell a compelling, insight-driven story. • Serve as the voice of the consumer to inform decisions across the business. • Support ad hoc analytical and insight needs as they arise. • Bring consumer and category insights to guide planning, positioning, and creative strategy. • Brief internal teams and external agency partners to develop integrated campaigns across paid, owned, and earned channels. • Support execution of integrated marketing plans—ensuring SkinnyDipped shows up consistently and vibrantly across all touchpoints. • Partner with Sales to develop compelling retailer stories rooted in data and insight. • Translate consumer and category insights into clear recommendations for assortment, shelf strategy, and channel-specific tactics. • Build launch decks and customer-facing materials for new items and categories. • Leverage data to inform shelf placement, pricing, and strategic opportunities across channels.

🎯 Requirements

• Prior brand management experience in CPG; food & beverage strongly preferred • Strong proficiency with syndicated data platforms (SPINS, Circana, IRI, Nielsen preferred) • Sharp business acumen with a holistic understanding of how brand, consumer, category, and retail come together • Strong analytical skills - you know how to translate data into clear, actionable stories • Confident communicator who can influence and collaborate across teams • Strategic thinker who can also manage details and drive projects to completion • Organized, proactive, resourceful, and energized by a fast-paced, high-growth environment

🏖️ Benefits

• Competitive salary • Annual performance bonus • Equity opportunity • Excellent medical/dental/vision benefits • 401(k) • 3 weeks paid vacation + 14 paid holidays • Paid parental leave • Paid time off to volunteer • Wellness & technology stipends • Fun, entrepreneurial culture with room to grow and make an impact

Apply Now

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