Marketing Analyst

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Smarter Apps

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2024

🤖 Artificial Intelligence

👥 B2C

⚡ Productivity

Artificial Intelligence • B2C • Productivity

Smarter Apps is a mobile-first consumer app company that builds AI-powered utility and lifestyle applications focused on simplicity and human-centered design. The company’s portfolio includes productivity and utility apps such as ScannerKit (AI document scanning and upload), CaptureQR (QR capture/decoding), and SmarterChat (AI-driven text structuring), alongside lifestyle and wellness apps like WorkoutBuddy (habit-based fitness), Plantena (plant identification and care), and BiteWisely (AI food scanning and health insights). Smarter Apps emphasizes intuitive UX, modern AI capabilities, accessibility, and delivering reliable, affordable solutions that make everyday tasks easier.

📋 Description

• Analyze and report on marketing performance across all channels of user acquisition • Track and analyze cohort-level KPIs (retention, monetization, churn, engagement) to identify opportunities and guide optimization • Build, refine, and maintain predictive LTV models based on cohort performance and user segmentation • Validate data integrity across platforms and ensure consistency throughout the reporting and decision-making process • Ensure data quality and consistency across sources and tools, including cohort-level analysis • Build and maintain dashboards tailored to the needs of marketing and creative teams, as well as high-level strategic dashboards for C-level stakeholders • Support A/B test design and evaluation across ads, product pages, and onboarding flows • Partner with UA teams to evaluate campaigns and guide bidding, targeting, and creative strategies • Collaborate with Data Engineers to maintain reliable and scalable data pipelines • Support the integration of new tools, acquisition channels, and user funnels to improve attribution accuracy and data completeness

🎯 Requirements

• 2+ years of experience in a data or marketing analytics role, ideally within a mobile-first environment • Hands-on experience with cohort analysis and LTV forecasting, using behavioral and monetization data • Solid foundation in statistics, probability, and user segmentation • Advanced SQL and Python skills (with pandas or similar for cohort processing and analysis) • Experience building dashboards in Tableau, Looker, or Data Studio with cohort metric breakdowns • Familiarity with attribution frameworks and user acquisition models (including SKAN on iOS) • Comfortable working with MMPs and product analytics tools (e.g., Appsflyer, Firebase, RevenueCat) • Detail-oriented, proactive, and effective in cross-functional collaboration

🏖️ Benefits

• Competitive salary and bonus structure. • Comprehensive benefits package, including health, dental, and vision insurance. • Professional development opportunities and career growth. • A collaborative, international, fully remote work environment. • Opportunity to shape data-driven strategy and play a key role in launching new products and features across a rapidly growing app portfolio.