Director of Marketing

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🔥 10 minutes ago

🏰 Missouri – Remote

🏰 Missouri – Remote

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

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Solarity

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2014

⚡ Energy

🤝 B2B

🏗️ Construction

Energy • B2B • Construction

Solarity is a Chilean commercial solar developer and operator (part of Brookfield Renewable) that designs, finances, builds and operates utility-scale and distributed solar PV plants and battery energy storage (BESS) for businesses under long-term Power Purchase Agreements (PPA). Solarity offers turnkey solutions—rooftop, ground-mounted, carport and floating systems—taking 100% of the CAPEX and technical risk while providing 24/7 monitoring, guaranteed savings from day one, and services tailored to industries such as mining, manufacturing, retail, logistics, agriculture and education.

📋 Description

• Partner with the sales and inside sales teams to align campaigns with target accounts, coordinate lead follow-up, and support the outbound sales motion • Design, implement, and measure a demand generation strategy that drives and nurtures qualified marketing leads and contributes to measurable pipeline and revenue growth • Build and execute multi-channel campaigns across web, email, paid media, content, social media, and events to generate and advance pipeline • Design, implement, and measure the broader strategic marketing plan in conjunction with the goals and objectives of the organization • Manage the organization's brand and ensure that all communications are consistent in positioning and messaging • Organize and manage all relevant forms of customer communication, including web, print, email, paid media, public relations, and social media • Create marketing content and sales enablement tools, including case studies, white papers, presentations, and product demonstrations, in conjunction with the sales team • Plan, manage, and measure the annual trade show strategy and budget with the sales team to generate qualified new contacts • Track, analyze, and report on marketing's contribution to leads, pipeline, and revenue, and use the results to refine future investment and spend • Project, manage, and track the annual marketing budget; provide a yearly spending debrief and adjust the following year's plan based on the prior year's results • Manage vendor relationships and contracts for outsourced marketing services • Comply with Solarity’s policies, procedures and guidelines • May be required to perform other related duties as assigned

🎯 Requirements

• 10+ years of progressive marketing experience required • B2B marketing experience in healthcare technology or healthcare services required • Experience marketing complex solutions through a consultative sales approach preferred • Familiarity with provider workflows, EHR ecosystems (Epic, Oracle Cerner), interoperability, or revenue cycle solutions helpful • Demonstrated experience building and running demand generation programs that produce measurable leads, pipeline, and revenue • Strong leadership and collaboration skills • Excellent content creation and written communication skills • Excellent verbal communication skills, with the ability to interface well with executive management and sales teams • Experience with marketing automation and CRM platforms (for example, HubSpot), web/CMS, and marketing analytics • Experience applying AI-enabled marketing tools to improve efficiency and output • Ability to adapt quickly to changing needs and dynamics • Ability to organize time and projects efficiently

🏖️ Benefits

• Equal employment opportunity to all employees and applicants • Prohibits discrimination of any type