Paid Search Analyst

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🕒 March 12

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Sonic Electronix

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2000

🛍️ eCommerce

🚘 Automotive

🛒 Retail

eCommerce • Automotive • Retail

Sonic Electronix is an online retailer specializing in car audio and electronics. The site offers a wide catalog of car stereos, amplifiers, speakers, subwoofers, installation accessories, vehicle-specific fit guides, plus related product lines for marine, motorcycle, UTV/ATV and powersports. Sonic Electronix carries many major brands, runs promotions and deals, provides customer reviews and financing/lease-to-own options, and focuses on selling parts, complete systems, and installation consumables to consumers and installers.

📋 Description

• Manage and optimize paid search campaigns on platforms including Google Ads and others • Conduct keyword research, audience targeting, bid strategy planning, and A/B testing to improve performance • Analyze performance data to identify trends, insights, and opportunities for growth • Collaborate with cross-functional teams (SEO, Merchandising, Design, and Development) to align paid efforts with broader marketing and business goals • Write effective ad copy aligned with brand voice and optimized for performance • Monitor campaign budgets, pacing, and daily spend to ensure efficient use of funds • Prepare and deliver detailed performance reports and dashboards with actionable insights • Stay current with industry trends, platform updates, and emerging technologies in search marketing

🎯 Requirements

• Bachelor’s degree in Marketing, Business, Analytics, MIS or a related field (or equivalent experience) • 2+ years of experience in paid search campaign management, preferably in an e-commerce environment • Strong knowledge of Google Ads, Google Analytics (GA4), and relevant campaign management tools • Demonstrated ability to manage large budgets and drive ROI-positive results • Proficient in data analysis and reporting tools (Excel, Looker Studio, etc.) • Google Ads Certification is a plus • Strong analytical skills and attention to detail • Excellent verbal and written communication skills • Self-motivated with the ability to work independently and as part of a team

🏖️ Benefits

• Competitive compensation package, including salary and bonuses on hiring goals • Discounts on all the gear we sell • Entrepreneurial, can-do passionate team • Driven work environment that recognizes, respects and appreciates results