Social Strategist, Gaming, Streaming, Tabletop

🔥 44 minutes ago

🏄 California – Remote

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💵 $75k - $90k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

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space150

51 - 200 employees

space150 is an independent agency network with a digital backbone and a national footprint. We partner with brands to solve problems through the creative application of engineering, strategy, and design.

📋 Description

• Develop platform-specific social strategies rooted in gaming, streaming, and tabletop culture. • Identify trends, moments, and conversations across Instagram, TikTok, Twitch, YouTube, TikTok, Discord, Reddit, tabletop communities, and emerging platforms. • Brief creative teams with sharp, culturally informed direction that respects the intelligence of gaming and tabletop audiences. • Stay fluent in the evolving landscape of gaming and tabletop platforms, esports, streaming tools, organized play, and creator economies. • Build and maintain content calendars that balance planned campaigns with real-time cultural relevance. • Own calendar development and management across planned, reactive, and evergreen content. • Own day-to-day publishing — trafficking and uploading assets across owned channels (Instagram, TikTok, YouTube, Facebook, X). • Manage daily community presence and brand voice across owned channels and community spaces like Discord. • Monitor community sentiment and engage authentically, keeping the brand credible in spaces that reward it and punish anything that isn't. • Develop measurement frameworks that go beyond vanity metrics to demonstrate real impact. • Translate platform analytics and audience insights into actionable strategic recommendations. • Deliver mid- and post-campaign reporting, and adapt strategy based on what the data shows. • Collaborate with creators, streamers, and influencers — managing partnerships from outreach through execution. • Support social planning and on-the-ground coverage for live events and key release moments. • Participate in a weekly internal scrum and weekly client status meeting, supplemented by ad hoc working sessions and written communication. • Present strategies and results to clients with clarity and confidence.

🎯 Requirements

• 3–5 years of experience in social strategy, community management, or digital marketing — preferably within an agency environment. • Deep, demonstrable knowledge of gaming culture: you understand VOD strategy and why community norms vary wildly between platforms. • Genuine tabletop expertise — fluency in tabletop communities, fandoms, release cadences, and organized play, and how those audiences behave online. • Hands-on experience with Twitch, YouTube, Discord, TikTok, and Instagram — as a strategist, creator, moderator, or power user. • Proven ability to develop social strategies that balance brand objectives with authentic community engagement. • Experience working with creators and influencers, including partnership development and campaign execution. • Strong analytical skills, with experience using social listening tools, platform analytics, and reporting dashboards. • Excellent writing skills — you can craft a compelling brief, a sharp social post, and a persuasive client deck. • Comfort presenting to clients and internal stakeholders, and a collaborative, low-ego approach across disciplines. • Bonus: personal streaming or content creation experience; familiarity with esports, competitive gaming, and gaming-adjacent communities (speedrunning, modding, cosplay); and emerging formats like VTubing, co-streaming, or interactive overlays.

🏖️ Benefits

• Comprehensive health, dental, and vision insurance • 401(k) with company match • Unlimited paid time off • Life Insurance (basic, voluntary & AD&D) • Family Leave (parental leave) • Short & Long Term Disability • Hybrid Work Environment • A collaborative, creative and fun work environment

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