
10,000+ employees
Founded 1843
đ Automotive
đď¸ Construction
đŚ Logistics
đ° Post-IPO Debt on 2023-03
Automotive ⢠Construction ⢠Logistics
Stanley Black & Decker, Inc. is a leading global provider of tools, outdoor products, and industrial solutions. Known for its iconic brands such as DEWALT, CRAFTSMAN, and Stanley, the company offers a wide range of tools and solutions for various industries, including engineered fastening and manufacturing technologies. Headquartered in New Britain, Connecticut, Stanley Black & Decker is committed to innovation, sustainability, and empowering people through its community initiatives. The company plays a significant role in the skilled trades sector, focusing on upskilling and inclusive culture, aiming for a positive impact on both the planet and its people.
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10,000+ employees
Founded 1843
đ Automotive
đď¸ Construction
đŚ Logistics
đ° Post-IPO Debt on 2023-03
Automotive ⢠Construction ⢠Logistics
Stanley Black & Decker, Inc. is a leading global provider of tools, outdoor products, and industrial solutions. Known for its iconic brands such as DEWALT, CRAFTSMAN, and Stanley, the company offers a wide range of tools and solutions for various industries, including engineered fastening and manufacturing technologies. Headquartered in New Britain, Connecticut, Stanley Black & Decker is committed to innovation, sustainability, and empowering people through its community initiatives. The company plays a significant role in the skilled trades sector, focusing on upskilling and inclusive culture, aiming for a positive impact on both the planet and its people.
⢠Support the DEWALT brand by setting and implementing promotional strategy and long- and short-term marketing plans ⢠Introduce promotions, new products, concepts, displays, and related marketing activities ⢠Create pricing policy according to company guidelines and develop and implement pricing processes and price lists ⢠Organize events, catalogues, fairs, and translations ⢠Cooperate with CE Group Marketing Managers and adapt activities for the local market ⢠Create and execute local sell activities with local sales teams ⢠Translate and adapt materials and work with translation agencies ⢠Cooperate with CE digital and social media managers and the regional product team for CEE ⢠Manage the budget, purchase order process, and investment allocation to achieve best ROI ⢠Measure and report marketing campaign performance and assess results against goals ⢠Monitor competitor activities and conduct market analyses ⢠Cooperate with the sales team of Romania/Balkan ⢠Maintain regular contact with CE marketing team members and the CEE region ⢠Administer system updates and pricing setup ⢠Analyze the market and competition to identify new channels, customers, and partners ⢠Conduct regular customer meetings and visits
⢠No explicit education requirements stated ⢠No explicit experience requirements stated ⢠Ability to support DEWALT marketing activities and local market adaptation ⢠Ability to manage marketing budgets, purchase orders, and ROI allocation ⢠Ability to measure and report campaign performance ⢠Ability to conduct market, competition, and channel analysis ⢠Ability to coordinate with sales, marketing, digital, social media, and regional product teams ⢠Ability to organize events, catalogues, fairs, translations, and customer meetings
⢠Competitive salary ⢠Country-specific entitlements and benefits ⢠Career paths and opportunities to grow and develop skills ⢠Access to learning resources, Lean Academy, and online university ⢠Certificates and specializations from renowned colleges and universities ⢠Diverse and inclusive culture ⢠Volunteerism, giving back, and sustainable business practices
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