Senior Growth & Lifecycle Marketing Lead

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πŸ”₯ 8 minutes ago

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Logo of Surge AI

Surge AI

51 - 200 employees

Founded 2020

πŸ€– Artificial Intelligence

πŸ”Œ API

☁️ SaaS

πŸ’° $25M Series A on 2020-07

Artificial Intelligence β€’ API β€’ SaaS

Surge AI is a company that provides high-quality training data and data-labeling solutions for machine learning teams. It offers an API-driven, SaaS platform that combines human-in-the-loop annotation, quality control, and tooling for collecting, validating, and managing datasets to accelerate model development and improve model performance.

πŸ“‹ Description

β€’ Spearhead experiments to further develop and uplevel our marketing platform. β€’ Own the end-to-end lifecycle marketing program for our contributor workforce. β€’ Run experiments across creative, branding, value props, and copy for all worker profiles. β€’ Lead the design, copywriting, segmentation, and performance analysis of all email programs. β€’ Apply your UX/UI sensibility to craft communications that feel intuitive and delightful. β€’ Build and own the strategy to re-engage lapsed contributors. β€’ Partner with the broader marketing and product teams on positioning, messaging, and go-to-market. β€’ Work closely with product, ops, and growth to align on initiatives, inform the roadmap, and ensure that lifecycle touchpoints reflect what’s happening across the platform.

🎯 Requirements

β€’ Data and analytical fluency β€’ Lifecycle marketing expertise β€’ Email marketing mastery β€’ UX/UI background or strong design sensibility β€’ Exceptional writing β€’ Product marketing range β€’ Comfort with ambiguity β€’ Ownership mentality β€’ Senior-level experience

πŸ–οΈ Benefits

β€’ Professional development opportunities

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