Social Media Manager – Creative

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Tala

501 - 1000 employees

Founded 2011

💳 Fintech

🤖 Artificial Intelligence

👥 B2C

Fintech • Artificial Intelligence • B2C

Tala is a fintech company that aims to break down financial barriers for individuals across Kenya, Mexico, the Philippines, and India through its innovative money app. The company provides a suite of financial services, including credit, payments, savings, and transfers, to empower their customers. Leveraging advanced artificial intelligence and machine learning technologies, Tala offers personalized financial experiences and creates digital financial identities for users who have been underserved by traditional finance institutions. With a focus on real-time money management, Tala's app simplifies access to instant credit and other financial services for millions, enhancing users' economic power and quality of life.

📋 Description

• Devise and execute engaging content strategies tailored for Meta, TikTok and YouTube. • Manage daily interactions and engagements across social media platforms. • Drive growth through follower acquisition, engagement, and community management. • Identify and explore new social media channels and trends to expand online presence. • Develop and curate engaging social media content. • Assist in creating and editing written, video, and graphic content. • Attend events and produce live social media content. • Maintain a unified brand voice across social media channels. • Monitor social media channels for industry trends. • Review analytics and create reports on key metrics. • Report directly to the Marketing Director.

🎯 Requirements

• Minimum of 5 years of experience in social media marketing, community management, content management or a similar role. • In-depth knowledge of social media trends and platforms. • Impeccable time management skills, with ability to organize, prioritize, and meet deadlines. • Proven experience developing successful social media campaigns. • Fluent in English, spoken and written; B2/C1 preferred. • Track record of delivering projects and impact in a fast-paced environment. • Experience in fintech, hospitality, advertising, or related fields is nice to have. • Social media training certificates from Facebook Blueprint, TikTok, Google University, Coursera, Domestika, or similar are nice to have.

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