Talent Sam
11 - 50 employees
📦 Logistics
📣 Marketing
🏥 Healthcare
Logistics • Marketing • Healthcare
Talent Sam is a company that specializes in recruitment and HR services, focusing on providing highly-skilled, English-speaking talent from South Africa. They streamline the hiring process by vetting and sourcing candidates, handling employment contracts, and managing payroll, taxes, and compliance. Talent Sam acts as the employer of record, making international hiring simple and cost-effective. They cater to a variety of industries, including ecommerce, startups, marketing, sales, finance, and healthcare, ensuring fast turnaround and comprehensive management for their clients.
Senior PPC Specialist
Job not on LinkedIn
🔥 31 minutes ago
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Talent Sam
11 - 50 employees
📦 Logistics
📣 Marketing
🏥 Healthcare
Logistics • Marketing • Healthcare
Talent Sam is a company that specializes in recruitment and HR services, focusing on providing highly-skilled, English-speaking talent from South Africa. They streamline the hiring process by vetting and sourcing candidates, handling employment contracts, and managing payroll, taxes, and compliance. Talent Sam acts as the employer of record, making international hiring simple and cost-effective. They cater to a variety of industries, including ecommerce, startups, marketing, sales, finance, and healthcare, ensuring fast turnaround and comprehensive management for their clients.
📋 Description
• Plan, launch, and optimize paid media campaigns across Meta, Google, LinkedIn, and other advertising platforms • Monitor and improve ROAS, CPA, CAC, CTR, Conversion Rate, and LTV • Identify profitability issues and optimize the entire conversion funnel • Conduct A/B testing for audiences, creatives, landing pages, and offers • Analyze campaign performance and provide actionable insights through dashboards and reports • Manage advertising budgets and scale high-performing campaigns • Collaborate with creative and marketing teams to improve campaign results • Implement and maintain tracking using GA4, Google Tag Manager, and advertising platforms • Stay up to date with industry trends, AI tools, and platform updates
🎯 Requirements
• Resume in English • Native or near-native English proficiency, spoken and written • 4+ years of experience managing Meta and Google Ads campaigns • Proven experience optimizing campaigns based on ROAS, CPA, CAC, and profitability • Strong understanding of conversion funnels and conversion rate optimization (CRO) • Experience with Google Analytics 4, Google Tag Manager, and reporting dashboards • Experience managing six-figure monthly advertising budgets is a plus • Strong analytical and problem-solving skills • Experience with eCommerce, SaaS, Lead Generation, or Performance Marketing campaigns • Ability to translate data into actionable optimization strategies
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