Direct-To-Consumer eCommerce Manager

Job not on LinkedIn

🕒 April 1

🍁 Vermont – Remote

🍁 Vermont – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🛍️ E-commerce

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Tata Harper Skincare

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2010

💄 Beauty

🧘 Wellness

🛒 Retail

Beauty • Wellness • Retail

Tata Harper Skincare is a luxury beauty brand focused on providing high-quality, natural skincare products. The company offers a wide range of skincare solutions, including cleansers, moisturizers, eye treatments, serums, and masks, all made with natural ingredients. Tata Harper is known for its commitment to green beauty and sustainable practices, ensuring their products are both effective and environmentally friendly. The brand emphasizes the use of responsibly sourced, cruelty-free ingredients and is dedicated to providing beauty solutions for various skin concerns such as aging, redness, and blemishes. Tata Harper Skincare also offers gift sets and wellness accessories, aligning with its ethos of promoting holistic skincare and self-care routines.

📋 Description

• Manage all aspects of the digital and Direct-To-Consumer TataHarperSkincare.com site • Develop and scale DTC promotional and CRM programs to maximize eCommerce revenue • Gain qualified traffic via digital marketing and ensure an optimized website user experience • Work with senior management team to develop Direct-to-Consumer / eCommerce operational strategy & execute all CRM initiatives • Manage & execute all promotional campaigns for the US and International websites • Monitor and track promotional calendars, set up and test promotions, generate daily and weekly performance reports • Oversee ongoing development, execution, and management of CRM retention programs • Lead all aspects of the Loyalty Program & Subscription Program • Conduct ongoing competitive and benchmark analyses • Develop, manage and scale existing and new customer loyalty and subscription strategies and initiatives • Facilitate communications amongst cross-functional team members responsible for CRM campaigns • Identify, analyze, and report on program performance and customer trends/patterns • Provide status updates on eCommerce projects to key stakeholders and management team • Analyze and report on daily ecommerce business KPIs • Develop insights based on customer data and KPIs, recommend adjustments to future strategies

🎯 Requirements

• BA degree or equivalent required • Minimum of 3 years of eCommerce experience in a similar role, including site merchandising, CRM, and/or operations • Must possess both quantitative analytical skills and qualitative and creative skills • Well-organized and strong attention to quality and detail • Strong project management skills in managing process and people cross-functionally with internal teams and third-party vendors • Action-oriented with strong follow-through and prioritization skills to manage and complete multiple projects simultaneously in line with business objectives and within time constraints • Must have the ability to work with a rapidly growing business and thrive in a high pace and entrepreneurial environment • Exceptional verbal and reporting presentation abilities • Experience with eCommerce platforms, such as Shopify, Magento, or Salesforce Demand, is required • Experience with analytics and reporting tools, such as Google Analytics and other web analytic tools, is a plus • Passion for the beauty industry ––beauty, skincare or wellness industry knowledge and experience is a plus.

🏖️ Benefits

• Employees can work remotely