Paid Social Specialist

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TechnologyAdvice

WebsiteLinkedInAll Job Openings

201 - 500 employees

📣 Marketing

🛍️ eCommerce

📱 Media

Marketing • eCommerce • Media

TechnologyAdvice is a media and technology company that provides insights and recommendations on business-to-business (B2B) technology products and services. The company specializes in helping organizations make informed purchasing decisions by offering expert analysis and comparisons of various software solutions including HR software, CRM, project management tools, and business intelligence systems. Through data-driven analysis and extensive research, TechnologyAdvice aims to simplify the technology buying process and provide valuable resources for businesses looking to implement new digital solutions.

📋 Description

• Build, launch, and manage campaigns across Meta, LinkedIn, TikTok, Reddit, Quora, and emerging paid social platforms • Develop campaign structures aligned with business objectives, audience intent, and platform best practices • Manage budgets, pacing, bidding strategies, and campaign delivery to maximize performance and ROAS • Design and execute A/B tests across audiences, creatives, placements, bidding strategies, and campaign objectives • Continuously optimize campaigns based on performance trends, audience behavior, and business goals • Explore new targeting approaches, first-party audience strategies, and lookalike audiences to improve lead quality • Identify opportunities to scale successful campaigns and improve efficiency in underperforming campaigns • Partner with Paid Media, Creative, Business Intelligence, Engineering, and Marketing teams • Help scale paid social programs and improve measurement, attribution, and creative optimization

🎯 Requirements

• 3–5 years of hands-on paid social campaign management experience, particularly with Meta Ads and LinkedIn Ads • Experience managing meaningful advertising budgets and optimizing toward ROAS, qualified leads, pipeline, or revenue • Strong understanding of campaign structure, audience development, bidding strategies, creative testing, and attribution • Experience with Google Analytics 4, Looker Studio, Tableau, or similar analytics and reporting platforms • Experience analyzing campaign data and turning insights into actionable recommendations • Ability to manage multiple campaigns simultaneously • Strong communication skills and cross-functional collaboration experience • Curiosity, adaptability, and passion for continuous learning • Experience using AI tools or automation to improve marketing workflows is a strong plus • Experience with TikTok, Reddit, Quora, or additional paid social platforms is preferred but not required • Reliable laptop, stable internet connection, and backup power or connectivity • Currently authorized to work in the Philippines at hire and throughout employment • Successful completion of pre-employment screening

🏖️ Benefits

• Mentorship programs • Leadership academies • Opportunities to shape company culture and DEI initiatives • Flex Fridays, allowing a full or half day off on Fridays within a 40-hour week • Remote-first work from home • 14 days of annual paid time off • Philippine government-declared holidays • 5 additional paid time-off days after 1 year • Philippine statutory benefits: SSS, PhilHealth, and HDMF • Corporate HMO Plan upon completion of two months of tenure • Monthly rice subsidy • Headspace app access • Bonus for presenting in the monthly speaker series