Performance Marketing Specialist

6 hours ago

Apply Now
Logo of Theo

Theo

B2B • Media • Marketing

Theo is a full-service media agency that specializes in managing end-to-end customer experiences. With a focus on measuring and optimizing the customer journey, Theo leverages data science and machine learning algorithms to drive business transformation. The agency combines creative and technical expertise to enhance media strategies across digital and traditional channels, ensuring improved customer interactions and increased sales for clients.

11 - 50 employees

Founded 2019

🤝 B2B

📱 Media

📋 Description

• Manage paid media campaigns including Search, Social, and Video. • Build, monitor and optimize campaigns with attention to detail, including targeting strategy, bid and budget management, ad copy creation and messaging strategy, landing page experience, and A/B testing. • Report on campaign performance and provide insights and strategic recommendations for performance improvement. • Collaborate with Account Management, Strategy, Analytics, and UX internal teams.

🎯 Requirements

• 2+ years of agency/in-house performance media experience • 2+ years of experience in 1+ primary digital advertising consoles (Google Ads, Meta). **Familiarity with paid search and paid social is strongly preferred.** • Plan, forecast, build, & execute media campaigns • Monitor & optimize daily pacing & performance based on client KPIs • Report on campaign performance & provide detailed insights • Provide strategic recommendations & testing plans • Independently manage & prioritize day-to-day tasks and client deliverables • Collaborate with strategy, analytics, UX, clients & partner agencies • Communicate with client about campaign performance & recommend opportunities • Be a subject matter expert within the agency on ad consoles & trafficking • Become a subject matter expert within the agency on industry trends & platforms • Expand knowledge of cross-channel media & full-funnel implementation • Stay up to date on platforms’ best practices & BETAs • Outstanding organizational and time management skills and the ability to handle multiple projects while meeting deadlines • Excellent verbal and written communication skills and the ability to work both individually and in a team environment – strong ability to articulate and document findings and recommendations

🏖️ Benefits

• Healthcare, Dental & Vision Insurance, Theo covers 75% • Matching 401K - 100% up to 4% • Unlimited PTO • Maternity/Paternity benefits • Remote work support • Complementary supplemental insurance • Unlimited volunteer time • Charity matching

Apply Now

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