Advertising Manager – DSP

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3 days ago

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TQG

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Enterprise • Technology • Investments

TQG is The Qwik Group, a company focused on innovation and impact across a range of services. Based in Palo Alto, CA, TQG specializes in locker management and enterprise solutions, integrating technology to enhance their offerings. They provide opportunities for investments in their assets and offer support through experienced leaders. The company is committed to innovating global products for a better future, with strategic partnerships and a strong emphasis on technological advancement.

11 - 50 employees

🏢 Enterprise

📋 Description

• You are responsible for the strategic and operational management of the entire Amazon marketing funnel, with a special focus on managing, optimizing and scaling Amazon DSP campaigns across national and international marketplaces • You plan, build and optimize programmatic campaigns via Amazon DSP, including audience concepting, frequency strategies, inventory selection and creative testing — including Prime Video and Fire TV campaigns • You operationally manage all relevant campaign processes, from budget allocation and bid optimizations to the setup and analysis of retail media and programmatic placements, including the aforementioned Prime Video and Fire TV placements • You conduct detailed performance and attribution analyses, leveraging data from the Amazon Marketing Cloud (AMC) to derive precise insights across the customer journey • You develop data-driven recommendations for cross-channel media and funnel strategies and present these confidently to internal and external stakeholders • You use tools such as PACVUE to efficiently monitor, automate and optimize campaigns • You create structured reports and dashboards, implement complex data models in Excel (including pivot tables) and ensure the continuous development of DSP and AMC setups

🎯 Requirements

• You hold a degree in Marketing, Business Informatics, Data Analytics or a comparable qualification • You have at least 3–5 years of experience in Amazon Advertising, including a minimum of 1–2 years of demonstrable hands-on experience managing Amazon DSP campaigns • You have strong knowledge of the Amazon Marketing Cloud (AMC), including interpreting query results and producing your own analyses • You are proficient with tools such as PACVUE, AMC dashboards, DSP bulk sheets or comparable platforms • You have very strong analytical skills, high numeracy and experience working with complex campaign and data structures • You have experience in stakeholder management and presenting insights and strategies to different audiences • You work in a structured, independent manner and have an interest in programmatic advertising, retail media and data-driven marketing • You are business fluent in German and English

🏖️ Benefits

• Attractive employee discounts • Contribution toward EGYM Wellpass • Corporate Benefits • Contribution toward the Deutschlandticket (public transport pass) • Company pension scheme