Commerce Media Specialist

🕒 3 days ago

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Tinuiti

1001 - 5000 employees

Founded 2016

💰 Debt Financing on 2019-08

Marketing • Advertising • Technology

Tinuiti is a performance-driven digital marketing agency that specializes in boosting brand impact across various digital channels. Their full-funnel approach integrates commerce, TV & audio, social media, and search platforms to optimize user engagement, drive conversions, and expand digital footprints. Tinuiti leverages advanced proprietary technology, including Bliss Point, for marketing measurement and optimization, delivering insights to maximize efficiency and impact. The company emphasizes a product-led strategy and is recognized for its expertise in media planning, measurement, and attribution as demonstrated by accolades received in industry reports.

📋 Description

• Campaign Management: Build, drive, and optimize successful Amazon, Target, Walmart and Kroger Search marketing campaigns within the commerce media ecosystem to meet and exceed goals for a full roster of eCommerce clients • Maintain comprehensive knowledge of relevant commerce media platform(s) applicable for book of business • Maintain annual certifications for relevant commerce media platforms applicable for book of business • Performance Tracking & Optimization: Independently assess and diagnose opportunities for improvement, and effectively implement changes that will ensure sustainable achievement of growth, retention, and profitability targets of your clients • Identify new marketing opportunities and ways to repurpose existing strategy to optimize brands’ awareness and drive sales volume; even on other commerce media platforms • Achieve Same Store Growth targets of clients you manage or support • Data Analysis & Reporting: Communicate holistic strategy behind your clients’ KPIs by confidently interpreting trends and making recommendations based on digital marketing analytics and the commerce media landscape • Collaboration: Proactively design creative solutions with account team peers and leaders that are tailored to each client’s unique challenges and goals • Demonstrate thought leadership within your respective vertical/channel and contribute insights internally and externally • Client Communication: Foster rapport during weekly interaction with clients, both on the phone, over email, and in person (as needed) • Drive forward client relationships striving for Client Satisfaction score of 9 or above and Client Retention of 95% of above

🎯 Requirements

• 2-3 of experience in commerce media or digital advertising roles with a proven track record of executing successful campaigns with monthly budgets of $20k+ • Familiarity with commerce media platforms such as Amazon, Walmart, Criteo, etc. • Familiarity with tools such as Skai, Helium10, and Analytic Index a plus • Demonstrated success analyzing data and using analytics tools to drive marketing decisions • Advanced computer skills including Microsoft Excel and PowerPoint • Ability to multitask, prioritize, and manage time effectively across clients, multiple partner relationships, and internal initiatives. • Excellent communication and interpersonal skills, with the ability to work effectively with external and internal teams.

🏖️ Benefits

• Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That’s why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. • 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. • Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts • Retirement: Match up to 4% of your contributions at 100% • Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity • Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child. • Learning and Development: On-demand learning, mentorship program, leadership and management development programs and resources

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