Digital Marketing Coordinator

Job not on LinkedIn

🔥 0 minutes ago

🇦🇺 Australia – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

👻 Ghost score 11%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Training Resources Group

WebsiteLinkedInAll Job Openings

201 - 500 employees

📚 Education

☁️ SaaS

🤝 B2B

Education • SaaS • B2B

Training Resources Group is an Australian, award-winning provider of high-quality vocational education and workplace training resources and technology solutions. Established in 2013 and with over 240 employees, TRG develops custom VET learning materials, assessments, and platforms (including LMS and student management systems) for RTOs and enterprises, and offers instructional design and compliance-focused services to support training providers. The company emphasizes quality, customer service, and continuous improvement in delivering scalable, technology-driven learning solutions.

📋 Description

• Analyse website and funnel performance to identify friction, drop-off points and conversion opportunities • Use website analytics, heatmaps and session recordings to understand user behaviour • Develop, execute and evaluate A/B tests across copy, calls to action, layouts, forms and other conversion elements • Write and optimise landing pages, headlines, calls to action, promotional banners and website content • Recommend website usability, navigation and conversion pathway improvements with Web Development and UX teams • Analyse conversion rates, campaign performance and lead quality, presenting actionable recommendations to Marketing management • Create SEO-optimised content for blog articles, landing pages, product pages and digital channels using AI and research • Manage WordPress publishing, including page formatting, metadata, internal links and quality assurance • Create marketing assets using Canva and Adobe Photoshop • Create and execute email campaigns to nurture prospects and generate qualified leads • Improve email messaging, offers, calls to action, segmentation and A/B testing • Manage campaign builds, spam and deliverability testing, A/B tests and list deployment • Monitor email performance and identify improvement opportunities • Manage the monthly social media calendar and create brand-awareness content • Monitor and engage audiences across LinkedIn, Reddit, YouTube and other platforms • Analyse social media performance and prepare monthly KPI reports • Apply keyword research and SEO best practices to website, landing page and blog content • Support link-building by identifying and securing relevant, high-quality backlink opportunities • Assist with other related tasks and projects as assigned by management

🎯 Requirements

• 3+ years’ experience across digital marketing, including website content, email, social media and lead generation • Strong copywriting, proofreading and SEO skills • Experience creating and optimising persuasive content for websites, landing pages, email campaigns, advertising and social media • Experience using GA4 and Microsoft Clarity or an alternative • Experience analysing traffic, user behaviour, funnel performance and conversion rates • Ability to interpret data, identify trends and conversion barriers, diagnose performance issues, and translate insights into actionable recommendations • Experience using Adobe Photoshop and Canva to create and edit marketing assets • Meticulous attention to detail and accuracy across copy, design, website content and campaign execution • References required when applying • Portfolio links or work samples required when applying

🏖️ Benefits

• Permanent work-from-home (quarterly attendance at internal events are required for staff within 40kms of our office) • No night shifts & weekend work • Fast career growth & development with our internal promotion • Dental and optical benefits • PHP 100,000 medical coverage of 2 dependents • 7.5-hour workday instead of 8 • 10 days vacation leave in year 1, 15 days leave in year 2, and 20 days in year 3 and thereafter • Up to 10 days per year for educational/vocational leave • Subsidies for gym membership, internet and vaccination • Virtual games, events and lunches out!