Subject Matter Expert – Marketing, Chinese Speaker

🕒 April 17

🇺🇸 United States – Remote

⏳ Contract/Temporary

🟠 Senior

🔴 Lead

🎡 Marketing

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TransPerfect

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

🤖 Artificial Intelligence

🤝 B2B

🏢 Enterprise

💰 $425M Debt Financing - TransPerfect on 2025-04

Artificial Intelligence • B2B • Enterprise

TransPerfect is the world’s largest provider of language and AI services, offering translation, localization, and specialized AI-data capabilities through its DataForce division. The company operates globally (140+ cities, 200+ languages) and combines linguistic expertise with modern AI-data practices to build culturally aware, secure, and scalable data pipelines used to train, test, evaluate, and localize AI systems. TransPerfect primarily serves enterprise clients and connects distributed contributors with flexible opportunities to participate in AI projects.

📋 Description

• Provide marketing domain expertise for AI training, ensuring understanding of terminology, workflows, and logic • Curate, label, and validate marketing datasets (ad copy, KPIs, customer segments) • Design realistic marketing scenarios (e.g., campaigns, A/B testing, multichannel strategies) • Map end-to-end marketing workflows into structured, AI-friendly formats • Identify key decision points, metrics, and dependencies in marketing processes • Evaluate AI outputs for relevance, creativity, tone, and brand compliance • Deliver structured feedback and define evaluation criteria to improve model performance • Collaborate with product and ML teams to develop AI-driven marketing solutions and innovations

🎯 Requirements

• Advance skills in Chinese language. • Bachelor’s or Master’s degree in Marketing, Business, Communications, or related field. • 7–12 years of hands-on experience in marketing, with exposure to: • Campaign strategy and execution (digital, social, performance, and/or brand marketing) • Marketing automation tools (HubSpot, Salesforce Marketing Cloud, Marketo, etc.) • Analytics and measurement workflows (Google Analytics, Looker, Power BI, etc.) • Customer segmentation, journey mapping, and content strategy • Media planning, A/B testing, and ROI optimization. • Proven ability to translate real-world marketing problems into structured data or process documentation. • Excellent communication and documentation skills—able to articulate domain logic clearly to technical teams. • Experience collaborating cross-functionally with data science, product, or engineering teams.

🏖️ Benefits

• Remote work options