Media Buyer Specialist

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🔥 4 minutes ago

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Treant

5001 - 10000 employees

⚕️ Healthcare Insurance

🧘 Wellness

Healthcare Insurance • Healthcare • Wellness

Treant is a healthcare organization that provides comprehensive medical services across various stages of life, from prenatal care to end-of-life support. Operating 21 locations in Drenthe and Southeast Groningen, Treant focuses on patient-centered care, offering treatments, nursing, and rehabilitation services alongside specialized elderly care facilities. Their mission is to deliver care from the heart, ensuring accessible healthcare tailored to community needs.

📋 Description

• Plan, build, launch, and manage Google Ads campaigns across multiple client accounts. • Manage campaign types including Local Services Ads, local campaigns, Search, Performance Max, and Shopping. • Create and manage Facebook and Meta Ads campaigns based on client objectives. • Conduct keyword research, competitor research, and audience analysis. • Develop campaign structures, ad groups, keywords, targeting, and ad copy. • Monitor campaign performance daily and make adjustments to improve results. • Manage bids, budgets, and spending to ensure campaigns remain on pace. • Set up, review, and troubleshoot conversion tracking. • Monitor key performance indicators such as cost per lead, cost per acquisition, click-through rate, conversion rate, and return on ad spend. • Identify underperforming campaigns and implement optimization strategies. • Prepare clear and accurate campaign performance reports. • Communicate results, recommendations, and campaign updates directly with Client and the team. • Manage multiple client accounts while meeting deadlines and maintaining attention to detail. • Stay updated on changes, best practices, and new features across Google Ads and Meta Ads.

🎯 Requirements

• Proven hands-on experience managing live Google Ads accounts. • Experience with Google Search, Performance Max, Shopping, campaigns, and Services Ads. • Experience managing Facebook and Meta Ads campaigns. • Experience working with multiple client accounts in an agency environment. • Strong understanding of keyword research, campaign building, bidding strategies, and budget pacing. • Experience setting up and monitoring conversion tracking. • Ability to analyze campaign data and turn findings into practical improvements. • Strong organizational skills and the ability to manage several campaigns at the same time. • Comfortable communicating directly with team members and providing regular campaign updates. • **Preferred Qualifications** • Familiarity with Google Merchant Center and product feeds. • Experience using reporting and analytics tools. • Strong understanding of lead generation and e-commerce campaign strategies. • Agency experience working with clients across different industries.

🏖️ Benefits

• Opportunities for growth and advancement • Competitive compensation package, including Maxicare HMO

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