Digital Marketing Manager

Job not on LinkedIn

🕒 May 26

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Logo of Tri-Wellness

Tri-Wellness

2 - 10 employees

Founded 2002

🧘 Wellness

📚 Education

Wellness • Education

Tri-Wellness is a Boulder-based wellness and coaching practice led by Lisa Shanken that offers personal and group services focused on nutrition, fitness, yoga, executive functioning coaching, and social connection. The company provides online and in-person programs including personal wellness plans, festival wellness services, executive functioning coaching for neurodivergent adults, social groups and events (e. g. , Love Bloom), workshops, and a blog with resources on neurodivergence, mental health, and lifestyle habits. Services are consumer-facing, emphasize practical habit-building for improved productivity and happiness, and are rooted in certifications such as health counseling, personal training, and yoga instruction.

📋 Description

• Help develop and execute a strategy to grow our offerings via social media, content, paid, and email marketing channels • B2C marketing includes attracting and converting leads into coaching clients, Social Bloom group members, and Love Bloom event attendees • B2B marketing includes building Lisa's credibility within the professional community to generate referral partnerships • Target mental health practitioners to generate referral flow • Lead mining, enrichment, marketing outreach • LinkedIn marketing and Email & Autoresponder Management • Paid Meta Advertising and Landing Pages strategy development • Tracking & Analytics and Performance reporting

🎯 Requirements

• 3–5 years of related digital marketing experience ideally in wellness, mental health, and coaching • Skilled and experienced leveraging AI resources and tools to work more efficiently • Demonstrated ability to drive social media engagement • Demonstrated ability to drive direct response actions (sign-ups, registrations, inquiries, referrals) • Genuine comfort with topics like mental health, neurodiversity, executive functioning, and holistic wellness • Self-directed, organized, and able to own, strategize, and be accountable for all projects and tasks

🏖️ Benefits

• Guaranteed 100% on-time salary payments

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