Creative Lead, Influencer Marketing

Job not on LinkedIn

August 22

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Logo of Top Shelf® Academy

Top Shelf® Academy

Education • Real Estate • Fintech

Top Shelf® Academy is a learning platform focused on real estate finance, offering courses and certifications designed to help students and professionals break into the private equity real estate industry. Founded by Eric Bergin, the academy provides expert-led training in financial modeling and underwriting, drawing from extensive industry experience with over 200 clients and $26 billion in underwriting within the last year. Their courses cater to a broad audience, from college students to established professionals seeking to enhance their skills in real estate finance.

📋 Description

• Lead social-first, trend-driven creative concepts for influencer campaigns. • Build custom content briefs, shot lists, scripts, and art direction. • Evaluate and review influencer content for performance drivers and deliver actionable feedback. • Present creative concepts to clients and serve as go-to creative contact. • Join creative calls with influencers and review deliverables for authenticity and engagement. • Collaborate with account management, paid, and insights teams to execute creative vision. • Maintain narrative, tone, and quality across campaign deliverables. • Support influencer sourcing by recommending creators with strong storytelling and brand fit. • Contribute to process improvements and leverage AI tools; manage multiple campaigns.

🎯 Requirements

• 3–5 years of experience in influencer marketing or creative strategy (agency experience strongly preferred). • Demonstrated ability to lead client-facing creative conversations. • Strong portfolio of social-first creative work (non-“adsy,” engaging, authentic). • Strategic thinker able to translate data, audience insights, and platform best practices into actionable creative. • Deep understanding of creative across social-first platforms and current trends. • Exceptional communication skills with clients, creators, and internal teams. • Ability to work both independently and collaboratively to deliver results.

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