Ventrata
11 - 50 employees
✈️ Travel
🚗 Transport
☁️ SaaS
Travel • Transport • SaaS
Ventrata is a company that provides innovative ticketing solutions designed for hop-on, hop-off tours, attractions, and cultural venues. Ventrata's platform offers seamless integration with online travel agencies, dynamic pricing, and real-time analytics to enhance operational efficiency and customizability for businesses. The company's solutions cater to various sectors including sightseeing tours, observation decks, and leisure attractions, focusing on operational efficiency, resource management, and improved visitor experiences. Ventrata includes features like dynamic pricing, multi-channel booking, hardware integration, and 24/7 customer support, aiming to improve customer satisfaction and streamline operations for their clients.
Head of Marketing
Job not on LinkedIn
🔥 34 minutes ago
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Ventrata
11 - 50 employees
✈️ Travel
🚗 Transport
☁️ SaaS
Travel • Transport • SaaS
Ventrata is a company that provides innovative ticketing solutions designed for hop-on, hop-off tours, attractions, and cultural venues. Ventrata's platform offers seamless integration with online travel agencies, dynamic pricing, and real-time analytics to enhance operational efficiency and customizability for businesses. The company's solutions cater to various sectors including sightseeing tours, observation decks, and leisure attractions, focusing on operational efficiency, resource management, and improved visitor experiences. Ventrata includes features like dynamic pricing, multi-channel booking, hardware integration, and 24/7 customer support, aiming to improve customer satisfaction and streamline operations for their clients.
📋 Description
• Own Ventrata's global marketing strategy, positioning, brand, and roadmap, aligning initiatives with commercial growth objectives • Build and scale a demand generation engine driving qualified pipeline, customer acquisition, and measurable revenue growth • Lead cross-functional go-to-market initiatives for new products, partnerships, market expansion, and strategic launches • Build Product Marketing and Customer Marketing capabilities, including positioning, product communications, sales enablement, customer advocacy, and customer-facing content • Strengthen market positioning through competitive intelligence, customer insights, thought leadership, and consistent messaging • Lead and develop the marketing team, setting priorities, KPIs, and a culture of ownership, experimentation, continuous improvement, and AI adoption • Own marketing operations, including HubSpot, reporting, attribution, budget management, agencies, suppliers, and the marketing technology stack • Use KPIs, attribution, data, and experimentation to improve marketing performance and commercial impact
🎯 Requirements
• Proven experience leading a B2B SaaS marketing team, ideally in enterprise software with high-value, complex sales cycles • Strong track record developing and executing demand generation and integrated marketing campaigns • Hands-on expertise in digital marketing, content, brand, and inbound marketing (SEO/GEO) • Experience partnering with Product, Sales, and Customer Success to drive commercial outcomes • Strong commercial mindset focused on measurable business impact • Excellent communication, storytelling, and content creation skills • Experience with HubSpot or a comparable CRM and marketing automation platform • Experience with marketing performance reporting • Ability to balance strategic leadership with hands-on execution, including product positioning and technical writing • Proven people leadership, coaching, and team development skills • Proactive, results-driven approach and curiosity for AI and marketing automation • C1 English is essential • Experience in travel technology is an advantage • Additional European languages—French, Spanish, German, Italian, or Portuguese—are a plus
🏖️ Benefits
• Informal working hours • Unlimited paid holiday days • Start-up working environment • WFH or work remotely • Team buildings and company remote office • Access to offices in Brno and Lisbon • Young and passionate team • Refreshments and delicious coffee in the office area • Hardware/ remote setup package • Competitive salary and regular salary revaluation • Bonuses based on company performance
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