Senior Organic Growth Manager

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Vista

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 1995

📣 Marketing

🛍️ eCommerce

💰 $40M Venture Round on 2003-07

Marketing • eCommerce • Design/UX

Vista is a remote-first company dedicated to empowering small businesses by providing exceptional services in technology, design, marketing, and customer care. With a global workforce of over 6,500 team members across 17 countries, Vista emphasizes collaboration, inclusivity, and sustainability. Their commitment to innovation enables small businesses to thrive, while the company's culture fosters personal and professional growth for its employees.

📋 Description

• Own the organic acquisition strategy for VistaCreate and Depositphotos • Turn company growth objectives into measurable organic acquisition results through technical SEO, content strategy, AI Search optimization, experimentation, and cross-functional execution • Lead the SEO function, develop team capabilities, and build scalable discovery systems across Google Search, AI search experiences, and emerging channels • Own quarterly and annual organic growth roadmaps aligned with company objectives and marketing priorities • Translate acquisition objectives into measurable SEO Key Results, prioritize initiatives, and communicate progress, risks, and opportunities to leadership • Build business cases for SEO initiatives and balance impact, engineering effort, and resource allocation • Monitor competitors, industry trends, search behavior, and AI search developments • Partner with Product, Engineering, Content, Analytics, Lifecycle Marketing, and Brand teams • Own technical SEO, including architecture, crawlability, indexation, rendering, structured data, international SEO, Core Web Vitals, and scalable improvements • Develop AI Search Optimization strategies for Google Search, AI Overviews, LLM-powered search, and emerging discovery channels • Design and run SEO A/B tests, measure results, and scale successful approaches • Develop scalable search-driven content strategies • Lead authority-building initiatives, digital PR, partnerships, outreach, guest posting, and link acquisition • Lead, coach, and develop the SEO team through hiring, performance management, and career development • Build AI-powered SEO operating systems and automation for research, audits, monitoring, reporting, documentation, and workflows • Establish planning, execution, reporting, and knowledge-sharing processes • Own SEO forecasting, dashboards, and executive reporting • Develop monitoring and response frameworks for Google algorithm updates and evolving AI search ecosystems

🎯 Requirements

• 5+ years of hands-on SEO experience, ideally within a marketplace, SaaS company, or multi-million-page website • 2+ years leading SEO teams or large cross-functional SEO initiatives • Proven record of sustained organic traffic, conversion, and business growth through technical SEO, content strategy, and experimentation • Experience translating company objectives into SEO roadmaps, measurable Key Results, and execution plans • Demonstrated success influencing Product, Engineering, Analytics, and Marketing teams without direct authority • Deep expertise in technical SEO, including crawlability, rendering, indexation, site architecture, international SEO, structured data, Core Web Vitals, and JavaScript SEO • Strong understanding of Product SEO and acquisition across key user journeys • Experience developing strategies for Google AI Overviews, LLM visibility, and emerging AI search experiences • Strong knowledge of scalable off-page SEO, digital PR, authority building, and link acquisition • Hands-on expertise with GA4, Google Search Console, Ahrefs, Semrush, Screaming Frog, JetOctopus, Similarweb, Jira, and Looker Studio or equivalent • Proven experience using AI and workflow automation for SEO research, technical audits, keyword clustering, monitoring, reporting, documentation, and team operations • Experience designing scalable AI-assisted workflows • Strong understanding of AI's impact on search behavior and organic acquisition • Strong analytical mindset and ability to turn data into strategic decisions • Proven record of designing, executing, and scaling SEO A/B experiments • Experience identifying growth opportunities through experimentation, funnel analysis, and search data • Strong organizational and prioritization skills • Excellent stakeholder management and influence across Product, Engineering, Marketing, and Leadership teams • Experience mentoring SEO professionals and building high-performing teams • Advanced English (B2+ or higher) with excellent written and verbal communication skills • Nice to have: App Store Optimization, marketplaces/design tools/stock content platforms, programmatic SEO, or digital PR campaign experience

🏖️ Benefits

• Remote-first company • Inclusive community • Growth and career development opportunities • Inclusive culture of fairness, respect and belonging • Equal Employment Opportunity Employer