Technical-Functional Lead – MarTech

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🕒 May 27

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Vivo (Telefônica Brasil)

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1998

📡 Telecommunications

👥 B2C

📱 Media

Telecommunications • B2C • Media

Vivo (Telefônica Brasil) is a leading Brazilian telecommunications company that provides mobile services (prepaid, postpaid, control), fixed broadband (Vivo Fibra), fixed voice, and TV/streaming products (Vivo Play and TV packages). It sells devices and accessories, offers bundled plans (Fiber + Mobile), digital services and apps (content partners like Amazon Prime, Netflix, Disney+, HBO), and features such as 5G connectivity, online customer support and self-service. Vivo serves both individual consumers and business customers across Brazil with nationwide coverage and retail channels.

📋 Description

• Work across all phases of the solution lifecycle: Ideation → Design → Build → Quality → Deployment • Orchestrate the evolution of requests from functional conception through post-production support. • Serve as the interface between business and technology, leading elicitation and refinement of functional and non-functional requirements. • Conduct interviews, workshops and collaborative sessions with stakeholders to achieve a deep understanding of processes and opportunities. • Produce and maintain high-quality functional documentation (business rules, flows, acceptance criteria, requirements). • Support backlog creation and prioritization (epics, features and user stories). • Ensure traceability and change management throughout the solution lifecycle. • Act as a technical reference, translating the business vision into sustainable technical solutions. • Ensure adherence to security, reliability, observability, scalability and infrastructure requirements from the design stage. • Ensure readiness requirements for production are correctly met. • Provide technical oversight of development, integrations, APIs and flows between MarTech platforms. • Lead engineering best practices, test automation and CI/CD. • Ensure that functional and technical quality criteria are satisfied prior to deployment. • Orchestrate deployment processes with efficiency, traceability and compliance. • Support validation of deliverables with stakeholders. • Facilitate functional and technical knowledge transfer to support teams. • Monitor technical and business KPIs in post-production. • Documented business and functional requirements • Epics, features and user stories • Maturity and readiness checklist (PRR) • Technical and functional documentation • Deployment, security and integration processes • Knowledge transfer to support teams

🎯 Requirements

• Bachelor’s degree in Engineering, IT, Business Administration or related fields. • Solid experience in functional analysis and technical leadership in complex environments. • Strong background with agile methodologies and multidisciplinary teams. • Experience with MarTech, digital platforms, data or marketing. • Knowledge of security, observability, CI/CD and automation. • Practical experience using AI applied to design, engineering or productivity. • Familiarity with solutions such as Adobe Experience Cloud, SAS CI and Salesforce Marketing Cloud

🏖️ Benefits

• Choose the benefit that best suits you and your dependents via a digital platform offering multiple categories such as gym, meal voucher (VR), food allowance (VA), pharmacy assistance, medical coverage, dental coverage and life insurance; • Corporate mobile phone. Yes — a brand-new smartphone for you! • Unlimited voice and data plan! Yes, unlimited — on the best mobile network, even faster with Vivo 5G! • An exclusive offer from Vivo with special discounts on landline, broadband, TV and apps; • Eligible to receive an annual bonus or PPR (performance-based bonus); • Plan your future through a private pension plan; • Have children? You will be eligible for a subsidy to help with school, daycare or babysitting expenses; • Work in an environment that respects your personality, dress style and way of being and allows you to be authentic. #VemdeVocê • Work remotely up to 2 days per week. #Mobility • Flexible working hours; • Enjoy a day off (Day Off) to celebrate your birthday; • Participate in one of the largest corporate volunteering programs to help you make a positive impact; • Benefit from our Educational Development Program offering partnerships with educational institutions at a discount, plus certifications and online courses. • Accelerate your career through our Internal Recruitment Program, in Brazil or abroad — we are present in more than 17 countries! #VivoMinhaCarreira • Access a range of initiatives to improve your physical, emotional and social wellbeing! We have #VivoBemEstar, which encourages our team to adopt healthy habits and improve quality of life. Services available to employees include consultations with nutritionists, psychologists, social workers, telemedicine and more! • All our vacancies are open to people with disabilities and/or revalidated candidates. We have a culture that values diversity, differences and people’s potential! #VivoDiversidade • #VemPraVivo