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Mid-Level Paid Media Analyst

Job not on LinkedIn

🔥 7 minutes ago

🇧🇷 Brazil – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

🗣️🇧🇷🇵🇹 Portuguese Required

Where this job comes from

Posted on VMLY&R's careers page, not through a job board

First seen by Remote Rocketship 7 minutes ago

Logo of VMLY&R

VMLY&R

10,000+ employees

💼 Consulting

🏥 Healthcare

🍽️ Food & Beverage

Consulting • Healthcare • Food & Beverage

VMLY&R is a global brand and customer experience agency that harnesses creativity, technology, and culture to create connected brands. Named a Leader in the Gartner Magic Quadrant for Global Marketing Agencies for five consecutive years, VMLY&R is composed of over 12,000 employees worldwide and has principal offices in cities like Kansas City, New York, London, and Sydney. The agency collaborates with blue-chip clients such as Colgate-Palmolive, Dell, and Pfizer, delivering award-winning campaigns across various sectors.

📋 Description

• Plan, implement, and optimize paid media campaigns across different digital platforms. • Monitor performance indicators (KPIs), including CPL, CPA, ROAS, ROI, CTR, CPC, CPM, and conversions. • Analyze results and identify optimization opportunities to improve investment efficiency. • Prepare performance reports, analyses, and results presentations. • Conduct audience, segmentation, and consumer behavior studies. • Monitor trends, formats, and opportunities across media platforms. • Collaborate with strategy, creative, BI, and account management teams. • Contribute strategic recommendations to drive improved client results.

🎯 Requirements

• Previous experience planning, executing, and optimizing digital media campaigns, particularly those focused on lead generation, acquisition, and conversion. • Knowledge of platforms such as Google Ads, Meta Ads, and other media tools. • Experience analyzing data and performance indicators. • Knowledge of measurement and performance-tracking tools, such as Google Analytics 4. • Intermediate proficiency in Excel or Google Sheets and presentation tools. • Analytical, organized, and proactive profile with strong communication skills. • Ability to work effectively in a team and manage different demands and projects. • Preferred: direct experience working on lead-focused projects. • Preferred: knowledge of data visualization tools, such as Looker Studio. • Preferred: experience working at agencies or serving large clients.

🏖️ Benefits

• A fully inclusive work environment • Reasonable accommodations for people with disabilities throughout the application process • Career opportunities in an environment that values diversity and inclusion

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🗣️🇧🇷🇵🇹 Portuguese Required

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