Performance Marketing Manager – SEM

🔥 0 minutes ago

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

VT Markets

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💸 Finance

💳 Fintech

👥 B2C

Finance • Fintech • B2C

VT Markets is a global online retail trading broker that provides access to Forex, indices, energies, precious metals, commodities, ETFs, CFD shares, CFD bonds and cryptocurrencies through industry platforms such as MetaTrader 4, MetaTrader 5, TradingView and a proprietary mobile app. The company offers multiple account types (Standard STP, RAW ECN, swap-free, Cent, Demo), copy trading, PAMM/VTrade for pooled capital management, VPS services, and a suite of trading tools and market insights (Market Buzz, Economic Calendar, Expert Advisor, analysis and webinars). VT Markets markets promotions, partner programs (Introducing Broker, CPA affiliates), and customer support in multiple languages; it targets retail traders and partners with features like deposit/withdrawal options, loyalty programs, and claims of client fund protections.

📋 Description

• Plan, launch, manage, and optimise SEM campaigns for CFD trading products across major search platforms, especially Google Ads • Own the full SEM campaign lifecycle, including keyword research, account structure, ad copy testing, landing page coordination, bid strategy, budget allocation, and performance optimisation • Improve acquisition metrics including CTR, CVR, CPA, CPL, FTD, deposit conversion, and ROI • Develop SEM strategies for regulated financial products while considering platform policies, ad restrictions, regional compliance requirements, and account stability • Monitor campaign performance daily and improve traffic quality, conversion rate, and cost efficiency • Collaborate with compliance, product, creative, analytics, and operations teams • Analyse search terms, competitor activity, user intent, and market trends • Conduct A/B testing on ad copy, landing pages, keyword segmentation, bidding strategies, and audience signals • Troubleshoot campaign delivery issues, ad disapprovals, policy restrictions, account limitations, and other media platform challenges • Build regular performance reports and provide actionable insights to support business growth

🎯 Requirements

• At least 3 years of hands-on SEM / paid search experience • Preferably experience in FinTech, online trading, CFD, forex, crypto, brokerage, Web3, payments, or other financial services • Proven experience managing SEM campaigns in regulated, restricted, or compliance-sensitive industries • Experience running campaigns across multiple markets or regions • Strong experience with Google Ads, especially Search campaigns • Strong understanding of keyword strategy, campaign structure, bidding models, Quality Score, ad relevance, landing page experience, and conversion tracking • Familiarity with AppsFlyer, GA4, Firebase, Google Tag Manager, or internal BI systems • Strong analytical skills and attention to detail • Ability to diagnose and resolve SEM performance issues • Ability to collaborate with cross-functional teams in a fast-paced, performance-oriented environment

🏖️ Benefits

• Personal growth and professional development opportunities • Collaboration with a global team across over 15 countries • Performance-oriented management culture • Collaboration and intrapreneurship incentives