General Manager

🕒 May 20

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waterdrop®

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2016

🛍️ eCommerce

👥 B2C

🧘 Wellness

💰 Venture Round - Waterdrop on 2024-04

eCommerce • B2C • Wellness

<waterdrop®> waterdrop® is a consumer beverage and hydration brand that sells dissolvable microdrink cubes, electrolyte and energy hydration products, and reusable drinkware and accessories through direct-to-consumer eCommerce channels and retail partners. The company emphasizes zero-sugar, vitamin-fortified, sustainable hydration solutions and offers a subscription service and mobile hydration app to support daily water intake. waterdrop® markets flavored microdrinks, performance-focused electrolyte products, and branded bottles and tumblers, positioning itself at the intersection of wellness and convenient, on-the-go hydration.

📋 Description

• Full ownership of the UK market across all channels — define and execute the growth strategy in alignment with global direction • Build waterdrop® into a leading hydration brand and shape the UK market entry / expansion roadmap • Drive expansion across retail, wholesale & distribution and strategic partnerships (fitness, hospitality, corporate, sports) • Lead major commercial negotiations and build long-term relationships with key partners and accounts • Establish waterdrop® as a premium, lifestyle-driven hydration brand and translate the global brand into locally relevant execution • Drive awareness through retail presence, activations, partnerships, community-led initiatives and full-on marketing campaigns (digital and offline) • Build, lead and develop a high-performing UK team with a culture of ownership, speed and accountability • Act as the central connector between UK and global teams • Full responsibility for UK financial performance — drive revenue growth, margin improvement and cost discipline • Own budgeting, forecasting and business planning • Work closely with global teams (brand, product, supply chain, finance) and act as the main interface between UK and HQ • Ensure strong execution across all channels, oversee logistics and supply, and ensure compliance with UK regulatory requirements

🎯 Requirements

• Strong commercial leader with proven experience in B2B / retail / distribution / digital, ideally in the UK CPG landscape • Track record of building or scaling a brand in a competitive market and securing high-impact distribution partnerships • Proven P&L ownership with the ability to drive sustainable, profitable growth • Entrepreneurial mindset, execution-focused, comfortable in high-growth, fast-paced environments • Strong leadership skills with experience building and developing high-performing teams • Clear, structured communicator with strong stakeholder management across global and local teams

🏖️ Benefits

• The chance to build something from the ground up in one of waterdrop®'s most important growth markets • Full ownership of a key strategic market — shape and lead the UK business from day one • Entrepreneurial environment with short decision paths, strong autonomy and real freedom to build • International exposure working closely with global teams across brand, product and commercial • Competitive package with performance-based components, reflecting the seniority of the role