Paid Media Specialist, SEM, Paid Social

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We Are Rosie

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Marketing • Recruitment • B2B

We Are Rosie is a company that provides flexible marketing solutions, connecting top marketing talent to brands and organizations in need. They specialize in rapidly sourcing and deploying expert marketing teams that can be embedded into organizations to manage projects or to work on specific deliverables. We Are Rosie offers customized strategy and consulting solutions across various marketing specialties, including Media, Creative, Marketing & Brand Strategy, and more. Their model emphasizes inclusion, offering opportunities to diverse backgrounds and focuses on solving marketing challenges with strategic expertise and vetted talent, all while operating with flexibility in engagement types (e. g. , part-time, full-time, contract).

11 - 50 employees

🎯 Recruiter

🤝 B2B

💰 Private Equity Round on 2021-12

📋 Description

• Plan, build, and manage campaigns across Google Ads and Microsoft Ads • Conduct keyword research, ad creation, and competitive benchmarking • Set up and optimize PMAX, Search, Display, and Video campaigns • Monitor pacing, bids, budgets, tracking, and performance • Plan, build, and manage campaigns across Meta Ads and TikTok Ads • Handle audience setup, creative rotation, and A/B testing frameworks • Develop creative testing structures and optimization strategies • Translate performance data into clear, actionable insights • Analyze campaign data using GA4, first-party data, and internal tools • Understand and optimize for CPA, ROAS, CTR, CPM, and other key metrics • Prepare clear internal and client-facing reports • Stay current on platform updates, algorithm changes, and industry trends • Work closely with creative team on concepts, messaging, copy, and direction • Support strategic planning with the Head of Media Technology • Communicate campaign performance and recommendations to clients.

🎯 Requirements

• 4+ years of hands-on paid media experience (agency or freelance strongly preferred) • Deep expertise setting up and managing Meta Ads campaigns (this is urgent priority) • Deep expertise setting up and managing Google Ads campaigns (this is urgent priority) • Proficient with Google Ads, Microsoft Ads, and Meta Ads Manager • Strong working knowledge of GA4, Sheets/Excel, Looker Studio, or similar tools • Analytical thinker with exceptional attention to detail • Clear communicator who can work independently and manage multiple client accounts • Available to work Denver hours (9am-5pm MT) consistently • Can start immediately • Thrives in a fast-paced startup environment • Curious, resourceful, and eager to take ownership.