Salesforce Marketing Cloud Email Specialist

πŸ”₯ 3 minutes ago

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Wedgewood

1001 - 5000 employees

πŸ’Š Pharmaceuticals

πŸ₯ Healthcare

🀝 B2B

Pharmaceuticals β€’ Healthcare β€’ B2B

Wedgewood is a veterinary compounding pharmacy and online veterinary pharmacy platform. Since 1981 it has partnered with veterinarians to provide compounded medications, commercial meds, diets and supplements for companion animals, equine, wildlife and research facilities. Wedgewood offers Blue Rabbit, a PIMS-integrated e-prescribing and home delivery platform, operates a 503B outsourcing facility, and maintains an extensive formulary (site claims ~46k veterinary medications) and professional resources (monographs, learning center, instructional videos). The company emphasizes customization for veterinary patients, strong customer service to veterinary practices, and services for both vets and pet/horse owners.

πŸ“‹ Description

β€’ Build responsive, cross-client email templates and campaigns using HTML and CSS β€’ QA and test campaigns to ensure rendering accuracy across devices and inbox providers β€’ Maintain reusable, modular components and scalable template systems β€’ Develop dynamic and personalized content using AMPscript and conditional logic β€’ Build and manage Data Extensions β€’ Support data validation, segmentation accuracy, and list hygiene processes β€’ Execute lifecycle campaigns in Journey Builder (welcome, abandonment, retention, win-back) β€’ Configure and deploy triggered and scheduled sends β€’ Troubleshoot campaign logic, data issues, and journey performance β€’ Collaborate to design and deploy A/B tests and optimization strategies β€’ Monitor key campaign metrics (open rate, CTR, revenue per send, etc.) β€’ Support deliverability best practices and issue resolution β€’ Translate marketing requirements into efficient, scalable technical builds β€’ Partner with Marketing, Data Automation, and Business Intelligence to support roadmap priorities β€’ Document processes and contribute to continuous improvement initiatives

🎯 Requirements

β€’ Bachelor’s degree or equivalent relevant work experience β€’ 3–5 years of email development experience β€’ 2+ years hands-on Salesforce Marketing Cloud experience and SFMC Certification(s) preferred β€’ Strong proficiency in AMPscript, HTML, and CSS β€’ Experience with Email Studio, Journey Builder, and Data Extensions β€’ Familiarity with APIs or triggered send configurations β€’ Working knowledge of email deliverability best practices β€’ Experience supporting B2B, B2C, or subscription lifecycle programs β€’ Experience in Animal Health or Pharmacy Benefit Management is a plus

πŸ–οΈ Benefits

β€’ Competitive compensation and benefits β€’ Opportunities for growth and career development β€’ A supportive, team-first culture where your work matters β€’ The ability to make a real impact on animal health every day β€’ Medical, dental, vision and voluntary benefit coverages β€’ Company Paid Life Insurance and disability coverage β€’ 401(k) retirement plan with generous company contribution β€’ Paid time off that increases every year β€’ Tuition reimbursement opportunities β€’ Strong internal promotion and career development programs

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