Senior Web Analyst – Adobe Analytics, Journey Analytics

Job not on LinkedIn

🕒 May 16

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Logo of Western Digital

Western Digital

10,000+ employees

Founded 1970

👥 B2C

🤝 B2B

🔧 Hardware

💰 $900M Post-IPO Equity on 2023-01

B2C • B2B • Hardware

Western Digital is a leading manufacturer of data storage solutions, including solid state drives (SSDs), hard drives (HDDs), USB flash drives, and memory cards. The company provides a broad range of products for various uses, such as gaming, video surveillance, and data backup. They also offer solutions for data centers, network-attached storage (NAS), and digital photography. Western Digital is renowned for their innovation in developing storage technologies that meet the needs of both consumers and businesses.

📋 Description

• Act as the primary Adobe Analytics expert for sandisk.com, owning Analysis Workspace structure, variable strategy, and data usability. • Design, build, and maintain scalable dashboards and workspace projects, from executive summaries to deep-dive exploratory analyses. • Establish and document a clear, consistent variable taxonomy that enables reliable self-service reporting. • Serve as a role model and enablement partner for a small group of internal Analytics power users. • Own the quality and evolution of both the Adobe Analytics and Amplitude Growth Analytics implementations. • Partner with IT and development teams to write detailed measurement requirements. • Conduct advanced clickstream, pathing, and flow analysis. • Partner with Web Strategy, UX, and eCommerce stakeholders to use Amplitude Growth Analytics for journey analysis, behavioral segmentation, and hypothesis-driven exploration. • Act as the senior analytics subject-matter expert for sandisk.com, setting standards and guiding analytical decision-making. • Communicate insights and recommendations clearly in English to US-based and global stakeholders.

🎯 Requirements

• 8+ years of experience in digital or web analytics roles. • Deep expertise with Adobe Analytics and Analysis Workspace. • Strong working knowledge of Adobe Launch or similar tag management system. • Experience writing analytics requirements for IT teams. • Understanding of browser-based tracking and tag management. • Experience with clickstream and behavioral data analysis. • Familiarity with Google Search Console. • Excellent communication skills. • Professional fluency in spoken and written English, with experience presenting insights to US-based stakeholders.

🏖️ Benefits

• Health insurance • Flexible work arrangements • Professional development opportunities

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