Marketing Campaigns and Funnels Lead

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Wildix

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2005

📡 Telecommunications

☁️ SaaS

🏢 Enterprise

Telecommunications • SaaS • Enterprise

Wildix is a leading provider of unified communications solutions leveraging cloud technology to enhance business communication and collaboration. Their platform integrates various features such as video conferencing, messaging, webinars, and VoIP services, all designed to drive sales and improve operational efficiency. With a strong focus on security and user-friendly interfaces, Wildix aims to streamline communication processes for enterprises worldwide.

📋 Description

• Design, orchestrate, and optimize end-to-end marketing campaigns and multi-touch funnels that drive lead generation, pipeline growth, and customer engagement across multiple channels. • Build scalable customer journeys and nurturing programs tailored to different audience segments and stages of the buyer journey, ensuring a seamless experience from first touch to conversion. • Collaborate closely with Brand Marketing, Regional Marketing, Sales, and Finance teams to align messaging, campaign execution, lead management, performance measurement, and budget tracking. • Own and scale marketing automation initiatives through Salesforce, Pardot, Engagement Studio, and Marketing Cloud, creating repeatable processes that support global growth. • Drive continuous performance improvement through A/B testing, conversion rate optimization, funnel analysis, and AI-powered experimentation to maximize campaign effectiveness and ROI. • Develop reporting frameworks and dashboards that provide clear visibility into campaign performance, conversion rates, customer acquisition costs, and overall marketing impact. • Lead, mentor, and support a high-performing team across marketing automation, digital marketing, and web experience functions, fostering a culture of accountability, innovation, and continuous learning. • Manage marketing automation and campaign budgets, ensuring efficient resource allocation and measurable business outcomes.

🎯 Requirements

• 6+ years of experience in marketing campaign management, marketing automation, and funnel design within the technology, SaaS, or partner-driven environments. • Strong expertise in the Salesforce ecosystem, including Pardot, Engagement Studio, and Marketing Cloud, with the ability to build and optimize complex customer journeys. • Proven experience managing multi-channel campaigns and aligning paid acquisition activities with lead nurturing and conversion strategies. • A data-driven mindset with hands-on experience in A/B testing, conversion rate optimization (CRO), performance analysis, and marketing attribution. • Confidence in translating marketing performance data into actionable insights and recommendations for both technical and non-technical stakeholders. • Experience managing marketing budgets, forecasting investments, and demonstrating measurable business impact through ROI and customer acquisition metrics. • Familiarity with AI-powered marketing tools and a passion for leveraging technology to improve efficiency, creativity, and campaign performance. • Strong leadership skills with experience mentoring teams while remaining hands-on when needed to drive execution and results. • Excellent communication and stakeholder management skills, with fluency in English and experience working in international, cross-functional environments.

🏖️ Benefits

• Generous Time Off • Top-Tier Tech • Career Growth & Development