Strategy Analyst

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Windstream

10,000+ employees

Founded 2006

📡 Telecommunications

👥 B2C

Telecommunications • B2C

Windstream is a U. S. internet and telecommunications provider that offers residential fiber broadband, whole‑home Wi‑Fi, TV and phone services under the Kinetic brand. The company markets multiple fiber speed tiers (from entry-level to multi‑gig), professional installation and equipment (eero Wi‑Fi gateways), bundles with wireless and streaming partners, and emphasizes 100% fiber coverage in supported areas, high network reliability, and 24/7 customer support.

📋 Description

• Build and maintain executive-ready dashboards (Tableau) to monitor acquisition, engagement, retention, churn, and ARPU performance. • Partner with Product, Marketing, Base Management, and Finance to define KPIs/metric definitions and create a single source of truth for reporting. • Churn and retention analytics (cohort, funnel, and lifecycle analysis) to identify drivers, quantify impact, and prioritize initiatives. • Develop customer segments and behavioral profiles to tailor retention and monetization strategies and improve campaign/product targeting. • Design measurement plans for experiments and feature launches; evaluate lift/ROI and recommend next actions based on statistically sound analysis. • Build and maintain models (e.g., propensity, forecasting, scenario analysis) to understand ARPU drivers and predict retention and revenue outcomes. • Synthesize analysis into clear narratives and recommendations for leadership, including ongoing readouts on churn, ARPU, and initiative impact. • Improve data quality and usability by partnering with Data Engineering on instrumentation, data validation, and scalable dataset design.

🎯 Requirements

• 4+ years of experience in data analytics (consumer subscription/retention analytics a plus) • Advanced SQL skills and experience working with large, complex datasets • Strong Tableau skills (building scalable dashboards and self-serve reporting)

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