Paid Ads Specialist, PPC Manager

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🕒 April 2

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WOW Remote Teams

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2021

🤝 B2B

🛍️ eCommerce

🎯 Recruiter

B2B • eCommerce • Recruitment

WOW Remote Teams is a company that connects businesses with top-tier virtual professionals from Latin America, including virtual assistants, digital marketers, software developers, graphic designers, and more. Their services aim to help organizations save on salary expenses while providing quality talent that is bilingual and pre-vetted. With a focus on rapid hiring processes, clients can receive candidate matches within just three days, making WOW Remote Teams a cost-effective solution for scaling teams efficiently.

📋 Description

• Plan, launch, and continuously optimize Google Ads campaigns (Search, Performance Max, and Local) across multiple brands and locations • Manage Meta Ads campaigns to support awareness and lead generation efforts • Build scalable and repeatable campaign structures that can be applied across different markets • Handle multiple local advertising budgets simultaneously, ensuring efficient spend allocation • Monitor campaign performance and proactively identify optimization opportunities • Develop standardized frameworks for keyword targeting, audience segmentation, and campaign setup • Track and analyze key metrics such as cost per lead, conversion rates, lead volume, and ROAS • Execute A/B testing across ad creatives, landing pages, keyword strategies, and audience targeting • Generate clear, actionable performance reports to guide decision-making • Design and document scalable PPC systems, workflows, and best practices • Improve operational efficiency through automation and structured processes • Use AI tools to support keyword research, ad creation, data analysis, and reporting while applying strong strategic judgment • Collaborate with leadership and marketing stakeholders to align campaigns with growth objectives

🎯 Requirements

• 5–10+ years of experience in PPC, ideally within a digital marketing agency • Proven track record managing multiple ad accounts at the same time • Strong hands-on experience with Google Ads (primary) and Meta Ads (secondary) • Solid understanding of local lead generation strategies • Experience working with small to mid-sized budgets across multiple campaigns • Strong analytical mindset with the ability to interpret data and drive decisions • Experience with conversion tracking and campaign performance analysis • Ability to build and document scalable systems and processes • Experience using AI tools to enhance marketing workflows

🏖️ Benefits

• Competitive salary • Flexible working hours • Professional development budget • Home office setup allowance • Global team events