Associate VP/VP, Market Strategy

Job not on LinkedIn

September 28

🗽 New York – Remote

Although this job is listed in New York, this company may be open to hiring remote in other states.

⏰ Full Time

🟢 Junior

🟡 Mid-level

👔 Vice President

🚫👨‍🎓 No degree required

🦅 H1B Visa Sponsor

Apply Now

Receive Emails with Similar Jobs

Ziff Davis

WebsiteLinkedInAll Job Openings

Media • Technology • Internet

Ziff Davis is a multi-billion dollar digital media and internet company, home to over 40 leading brands in technology, shopping, gaming and entertainment, connectivity, health and wellness, cybersecurity, and martech. With a focus on mergers and acquisitions, Ziff Davis has deployed around $3 billion in capital, leveraging its deep industry knowledge, technological expertise, and investment acumen. The company is committed to corporate responsibility, emphasizing diversity, equity, and inclusion, as well as environmental, social, and governance practices. Ziff Davis serves millions of customers worldwide, offering a diverse range of digital media and internet services.

1001 - 5000 employees

Founded 1927

📱 Media

💰 $650M Post-IPO Debt on 2017-06

📋 Description

• Lead and manage the Market Strategy team across Account & Sales Strategy, Data Strategy, B2B Communications, BDR processes, and supporting functions • Support revenue growth by identifying market gaps and opportunities through client and field insights; collaborate with Market Impact leaders to build and execute growth plans • Part of the Sales & Market Impact Leadership Team working closely with the VPs of Sales, Client Success, MLR and Design to align team priorities with company objectives • Serve as primary liaison to executive leadership, delivering actionable reporting, insights, and recommendations • Co-own and refine the sales process, ensuring efficiency, KPI-driven decision making, and alignment across teams • Oversee Market Landscape reporting to surface client, competitive, and campaign insights that guide growth initiatives and new vertical strategies • Champion sales enablement by coordinating training and partnering with SMEs to close knowledge gaps • Provide strategic field support in high-stakes presentations and proposals, developing tailored materials that highlight client needs and value proposition • Direct the strategy and creation of client-facing materials—including pre- and post-sales collateral, product toolkits, and positioning resources—across revenue verticals • Drive inbound and outbound lead generation strategy, including CRM processes, trade site updates, allocation to sales/BDRs, and revenue attribution reporting • Oversee B2B communications and trade event strategy to strengthen visibility and relevance across verticals • Partner with Data and Product teams to reinforce leadership in measurement, ROI, and category storytelling • Build compelling narratives through sales materials, case studies, and success stories that highlight market value • Champion post-sales data integration to ensure client value is carried throughout the sales cycle

🎯 Requirements

• 8–15 years in healthcare digital promotion, pharmaceutical marketing, or related fields with a focus on the healthcare professional (HCP) audience • Strong understanding of pharmaceutical brand strategies, success metrics, and how to translate them into effective campaigns tailored to HCP specialties and care settings • Familiarity with digital content, marketing platforms, and delivery systems, including their business models and applications • Proven ability to synthesize complex data into actionable insights, developing both strategic and tactical plans that align with sales objectives • Ability to balance client goals with business priorities, overcoming obstacles to deliver measurable results • Passion for understanding audience behavior and market trends, with the ability to craft compelling strategic narratives • Demonstrated success managing cross-functional teams and leading complex business initiatives; experience in B2B marketing, communications, and vertical expansion strategies preferred • Exceptional verbal and written communication skills with advanced proficiency in PowerPoint and Excel/Google Sheets • Entrepreneurial, self-motivated, and collaborative with a positive attitude, high energy, and sense of humor

🏖️ Benefits

• comprehensive medical, dental and vision coverage • life and disability benefits • Flexible Spending Accounts (FSAs) • a 401(k) with company match • Employee Stock Purchase Plan • Flexible Time Off • Volunteer Time Off • paid holidays • family building and caregiving support • generous Family Care and Parental leave • Fitness Reimbursement • access to wellness programs • Employee Resource Groups • company-sponsored events • regular opportunities for professional growth through educational support, mentorship programs and career development resources • employee engagement programs and recognition awards